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CSR and Competitiveness European SMEs - KMU Forschung Austria

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60 <strong>CSR</strong> <strong>and</strong> <strong>Competitiveness</strong> - <strong>European</strong> <strong>SMEs</strong>’ Good Practice - Consolidated <strong>European</strong> Report<br />

Country<br />

Finl<strong>and</strong><br />

Finl<strong>and</strong><br />

Finl<strong>and</strong><br />

Finl<strong>and</strong><br />

Company<br />

name<br />

Kalevala<br />

Koru Oy<br />

Pauke<br />

Organisointi<br />

Opteam<br />

Henkilöstöpa<br />

lvelut<br />

Nordia<br />

Management<br />

Oy<br />

Size<br />

class 1<br />

mediumsized<br />

micro<br />

mediumsized<br />

small<br />

Industry<br />

manufacture of<br />

furniture,<br />

manufacturing<br />

N.E.C<br />

business <strong>and</strong><br />

management<br />

consultancy<br />

activities<br />

labour<br />

recruitment <strong>and</strong><br />

provision of<br />

personnel<br />

financial<br />

intermediation<br />

Finl<strong>and</strong> Eko-Expert small recycling<br />

Main <strong>CSR</strong><br />

Category<br />

comprehensive<br />

(society/<br />

environment)<br />

market<br />

market<br />

comprehensive<br />

(workplace/<br />

society/environment)<br />

comprehensive<br />

(market/ society/<br />

environment)<br />

Content of the analysed <strong>CSR</strong> Activities Impact of the Analysed <strong>CSR</strong> Activities<br />

• sponsoring of cultural events;<br />

• production in Finl<strong>and</strong> instead of China;<br />

• usage of national material;<br />

• recycling, reduction of emissions, economical use of natural<br />

ressources;<br />

• donations for community benefits (initiative launched due to<br />

the engagement of the company) at international level;<br />

• individually targeted customer services based on a detailed<br />

survey;<br />

• environmentally friendly materials<br />

• provision of occupational orientation, training opportunities <strong>and</strong><br />

occupational health/security programmes for the customers<br />

(employees to be placed by the company);<br />

• provision of placement opportunities for foreign employees at<br />

the same conditions as national employees;<br />

• transparent communication with the customers (employers<br />

seeking for staff)<br />

• health care for employees;<br />

• flexible working hours;<br />

• provision of training;<br />

• environment protection;<br />

• dissemination of the <strong>CSR</strong> concept among the enterprise<br />

sector<br />

• use of old material for the production of the goods;<br />

• pension insurance for employees<br />

• higher commitment of employees;<br />

• better image;<br />

• competitive advantage by taking into<br />

account customers' preference for national<br />

materials/production<br />

• better image;<br />

• long-term relationships with customers<br />

• higher customer satisfaction<br />

• better image<br />

• high customer satisfaction;<br />

• cost savings for clients <strong>and</strong> their customers;<br />

• positive effect on environment;<br />

• winner of awards

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