CSR and Competitiveness European SMEs - KMU Forschung Austria

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62 CSR and Competitiveness - European SMEs’ Good Practice - Consolidated European Report Country Germany Company name LEO – Der Bäcker & Konditor e.K. Size class 1 mediumsized Industry manufacture of bread, fresh pastry goods and cakes Main CSR Category comprehensive (workplace/ society) Content of the analysed CSR Activities Impact of the Analysed CSR Activities • donations of goods and money for societal purposes, including sponsoring of local sports team and cultural events; • active engagement in initiatives to foster the local business location by networking with other local companies (i.e. influencing policy makers); • encouraging staff members to participate in socially responsible activities during the working time; • improvement of working conditions/working environment; • flexible working hours; • workforce diversity (incl. age management); • health care for employees • networking with other companies as a sustainable success factor; • good contacts to public authorities and customers; • higher motivation of employees
Country Norway Company name Maja’s Salong Size class 1 small Norway Skretting AS mediumsized Norway Stormberg AS small Norway Protu AS micro Norway AS Marex mediumsized Industry hair dressing and other beauty treatment manufacture of prepared animal feeds wholesale of clothing computer and related activities manufacture of transport equipment Main CSR Category comprehensive (workplace/ environment) comprehensive (workplace/ society/ environment) comprehensive (workplace/ society/ environment) comprehensive (workplace/ society) comprehensive (workplace/ society/ environment) CSR and Competitiveness - European SMEs’ Good Practice - Consolidated European Report 63 Content of the analysed CSR Activities Impact of the Analysed CSR Activities • employees' empowerment for taking responsibility for personal targets/results; • flexible working hours; • employees' participation in decision making; • labour market integration of disadvantaged groups; • extra holiday, extra pay; • apprenticeship training; • development and application of standards for environmentally friendly service provision • environmentally friendly production, including suppliers' assessment according to environmental standards; • provision of pensions schemes and social events for employees and their families; • labour market integration of disadvantaged groups; • sponsoring of cultural events and local sports teams; • sponsoring of activites for community benefits at international level • labour market integration of disadvantaged groups; • sponsoring of activities for community benefits at local and international level; • environmentally friendly production • attribution of particular attention to employees' work-life balance, e.g. by provision of teleworking facilities; • support of local sports teams by contributions in kind • health care for employees; • attention to sustainable employment; • provision of training for disadvantaged groups at the labour market registered with the unemployment service; • sponsoring of activities for community benefits at local and international level; • environmentally friendly production • low personnel fluctuation due to good organisational atmosphere; • cost savings due to environmentally friendly practices; • better image; • employees' application of learned environmentally responsible behaviour also in their private spheres • better image; • better position at the labour market; • higher commitment of employees • winner of awards; • high employee loyalty; • high productivity • high employee loyalty • high employee loyalty
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CSR and Competitiveness European SMEs - KMU Forschung Austria

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