Palmfest 2016 Partnership Opportunities
Sponsorship kit designed by Black Koi 360 for the McAllen Convention Center. All logos and images are property of the City of McAllen.
Sponsorship kit designed by Black Koi 360 for the McAllen Convention Center. All logos and images are property of the City of McAllen.
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DEMOGRAPHICS<br />
This demographic study was conducted by the University of Texas Pan American Data and Information<br />
Services Center (DISC) to provide economic and demographic data about who attends <strong>Palmfest</strong>,<br />
why they attend, how they live and what they like about our event.<br />
65%<br />
WOMEN<br />
35%<br />
MEN<br />
74%<br />
BROUGHT<br />
CHILDREN<br />
VS<br />
26%<br />
DIDN’T BRING<br />
CHILDREN<br />
VS<br />
The average number of adults<br />
per group was 2.7, while average<br />
number of children per group for<br />
those bringig children was 2.4.<br />
100%<br />
88%<br />
21 - 30 YRS<br />
31 - 40 YRS<br />
90%<br />
22%<br />
AGE<br />
35%<br />
80%<br />
70%<br />
60%<br />
50%<br />
ETHNICITY<br />
White<br />
23%<br />
11%<br />
3%<br />
5%<br />
18 - 20 YRS<br />
61+ YRS<br />
40%<br />
30%<br />
20%<br />
9%<br />
2%<br />
1%<br />
Hispanic<br />
African-American<br />
Other<br />
41 - 50 YRS<br />
51 - 60 YRS<br />
10%<br />
0<br />
69%<br />
OWN<br />
VS<br />
31%<br />
RENT<br />
10%<br />
$100,001 - $150,000<br />
7%<br />
$150,000+<br />
30%<br />
$35,001 - $75,000<br />
14%<br />
Under $15,000<br />
HOUSEHOLD<br />
INCOME<br />
01 02 03 04 05 06 07 08 0<br />
17%<br />
$75,001 - $100,000<br />
22%<br />
$15,001 - $35,000
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