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MarketUPDATE<br />

SOUTH INDIA-<br />

A Gold Mine For Retailers<br />

& E-Commerce Companies<br />

There was a time when Northern region of <strong>India</strong> was considered to be the one with higher buying capacity but<br />

now, the scenario is changing. Last year’s slowdown came as a curse for many corporate retailers, however,<br />

the ones who remained unaffected were the family-run regional chain of stores operating in South <strong>India</strong>.<br />

The giant chains are not only growing brilliantly in size, growth and customer base but have expanded<br />

at a phenomenal pace over the last few years. The South based stores are known to be very cautious about giving a<br />

memorable and beautiful experience of shopping to their customers every time they visit their stores and that is why more<br />

and more customers are becoming loyal to them. Team Apparel & Fashion brings to you some interesting insights about<br />

the retail scenario of South <strong>India</strong>, the increasing buying capacities, the new and upcoming stores and the tangible<br />

growth in the coming years.<br />

The whitepaper we bring to you is the result of an in-depth study about South <strong>India</strong> emerging as a giant buyer. It is<br />

becoming a favourite destination for retailers, manufacturers, distributors and wholesalers. There are many reasons to<br />

it. Let us look at them one by one:<br />

30<br />

January 2017<br />

APPAREL&Fashion

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