Insights Success The 10 Most Valuable Digital Marketing Companies

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The 10 Most Valuable Digital Marketing Companies Make My Brand Social : Humanizing Brands and Generating Huge Revenues Through Strategic & Well Planned Digital Marketing Today, there is a need of powerful digital presence, as consumers are quickly shifting their method of search-to-purchase-toservice decision-making from offline to on-line. Even companies ought to embrace this shift, to ensure their success in building their brand within the age of digitally-empowered consumerism. With an initiative to provide definite results from the online platform, Make My Brand Social was established. This one-of-a-kind marketing and advertising agency is headquartered in Mumbai. The company is a newfangled powerhouse of effective, distinctive and creative ideas and solutions. Their unquenchable thirst for novelty and uniqueness is what keeps them focused on maintaining their presence in the market. Make My Brand Social was founded in early 2010 with a mindset of providing ROI centric and Strategic Digital Marketing services. Make My Brand Social: The Top Management Make My Brand Social was established under the dynamic Pancham Banerji Founder & CEO “ Return on Investment along with “Out-Of-The- Box” marketing ideas is one of our biggest strength and reason why several MNCs love working with us “ 38 JUNE 2016 |
The 10 Most Valuable Digital Marketing Companies leadership of Pancham Banerji, Founder & CEO. He is an advertising and media professional with vast experience in the creative domain, handling marketing and advertising of several Multi National Brands. The Director of Operations is Namrata Banerji who holds 8 years of experience in marketing and management and has worked with several top MNC’s around the globe. Make My Brand Social: Core Services Make My Brand Social’s core services are Marketing and Brand Building Consultation, Social Media Marketing, Search Engine Optimization and Design. They also have other strategic services, including: Public Relations, Online Reputation Management, Pay per Click Campaigns, Responsive and E-commerce Site Development, Mobile (Developing Applications, Games & AD Promotions), Email Marketing, SMS Marketing, Retail Store Interior designing and Event Management. Make My Brand Social: Challenges and Their Strength Make My Brand Social is one of the leading Marketing Companies in India. However, the journey towards being one of the best in the country was never easy. As reported by their management, hiring right candidates for key positions was a big challenge as the digital marketing industry is still evolving and candidates with relevant and good experience were very few. The second major challenge reported by the management was about the understanding of Social Media and its impact on Small and Medium Scale Businesses. Building confidence about the medium among these small and medium scale businesses was critical and tiring; as reported by the company. Talking about their strengths, the company is known for their powerful and game changing ideas and execution. Everyone in the company is encouraged to contribute ideas. The company's culture is really, what keeps them going. It not only nurtures every idea, design, and strategy to reach its “ Our goal for every project we undertake is maximum ROI for our clients and we can do this only because we maintain a high level of deliverables. And yet, we’ve only just begun “ maximum potential, but also keeps them inspired to come up with creative and effective digital marketing strategies, which enable them to position clients as leaders. The pillars of Make My Brand Social who make sure only the best is delivered to the clients are Sheikh Abdullah, Chitra Kodavoor, Megha Parmar, Siddhi Doiphode, Mithil Pardesi, Sagar Dusa, Kollepalli Swaroop and Awani Bohara. Make My Brand Social: Known for creating Powerful Marketing Strategy Make My Brand Social believes that it is important to plan, but it is more important to put the plan into beneficial action. Strategy and research form an integral part of everything they do for their clients. Their strategy creation process includes a full Online and Offline marketing audit and a strategic roadmap plan for strategy execution. They analyze which marketing channel would be most suitable for their clients. These channels would include Social Media Marketing, Search Engine Optimization, Google Ad words, Email and SMS Marketing, E- commerce site development, Events to list a few. In order to enhance client’s online reputation, Make My Brand Social also examines customer experience about a brand and website usability and suggests tactics that are customized and instantly actionable, enabling clients to meet business objectives and satisfying ROI. Make My Brand Social: The Present and the Future Make My Brand Social has a vision 2018, where they want to expand their services in South East Asia, Gulf & European Countries starting with Singapore. They are currently expanding their services to help more businesses across India to achieve their branding, marketing and sales goals. Make My Brand Social is currently working on software which will simplify the process of buying and selling online using social media platforms. There are couple of more strategic projects in development to ensure clients get maximum benefit while working with them. |JUNE 2016 39
Page 1: Digital Marketing: Breaking the Spa
Page 5 and 6: Editor-in-Chief Pooja M. Bansal Man
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