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European Lactose-Free Market Report 2017/2018 Report

Dying to know what’s going on in the hottest Free From category? Looking for something different to those tedious reports filled with nothing but data and no insight? Looking for detailed category analysis from experienced specialists to give your brand the ‘Edge’?

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THE EUROPEAN LACTOSE-FREE MARKET <strong>2017</strong>/<strong>2018</strong><br />

§ 1970’s: The US firm Lactaid was one of the first to create<br />

a lactose-free milk product. This was followed by Lactaid<br />

enzyme tablets which, when taken, allow lactose intolerant<br />

people to consume dairy products without adverse effects.<br />

§ 1980: Alpro formed as a subsidiary of the Belgium firm<br />

Vandemoortele Group, creating milk substitutes from soya.<br />

The company opened a soya milk plant in the UK in 2000,<br />

and now produce a variety of nut milks & soya desserts.<br />

§ 2003: Scientists from New Zealand launched the a2 Milk<br />

Company, which claim their product contains proteins<br />

which are easier to digest than regular cows’ milk. a2 Milk<br />

was launched in the UK in 2011.<br />

To view, please download FULL<br />

<strong>Report</strong><br />

§ 2005: The <strong>European</strong> Commission announced that<br />

products must declare all potentially harmful ingredients,<br />

including milk, on food packaging. These must be<br />

highlighted in the ingredients’ lists.<br />

§ 2006: <strong>European</strong> dairy cooperative Arla Foods launched its<br />

Lactofree range of white milk and other dairy products. Arla<br />

uses filtration and enzyme technology to create their range.<br />

§ 2011: The <strong>European</strong> Food Safety Authority ruled that a<br />

‘safe’ level for lactose-free food cannot be prescribed, as<br />

those who suffer from lactose-intolerance can tolerate a<br />

varied range of lactose levels, depending on the severity of<br />

their condition.<br />

All rights reserved, ©Teepee Ltd, t/a HRA Food & Drink: <strong>2017</strong> 14

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