Atout France SMARTguide

DESTINATIONS RELOADED
“Art de Vivre”
Provence Style
Menton Lemon Festival
Les Baux de
Provence
© C. Chillio - CRT PACA
Pride... In Provence, it’s
definitely not a sin… and with
good reason: surrounded
by the Mediterranean Sea,
the Alps and the Rhône,
Provence is a region
full of sunshine, mild
temperatures and generous
lands.
Many renowned
personalities have been
seduced by this region, not
to mention artists like Van
Gogh, Cézanne and Picasso.
The visitor can walk in
their footsteps in Aix-en-
Provence, in Arles, or in the
back country, taking a path
of heritage from antiquity to
modern times.
Olive oil, truffles, and
prestigious wines such
as Chateauneuf-du-Pape,
Côtes du Rhone or Côtes de
Provence are also treasures
of the Region.
The sun shines on average
300 days a year here,
reflected in the colorful
and fragrant dishes of
Provence: an authentic
and multicultural cuisine.
Crossroads of Europe
and the Mediterranean, a
mixture of genres is found
in the Provençale cuisine
with flavors of East and
West marrying happily.
White, rosé and red wines
add to the conviviality, giving
a taste of the sweetness of
life that reigns here.
The Côte d’Azur:
Event Central!
The Nice Carnival, the
Menton Lemon Festival,
the Cannes Film Festival,
MIPTV and MIPCOM, the
Roc d’Azur cycling event in
Fréjus, the Nice-Cannes
Marathon the World
Cardiology Congress or
Jazz in Juan are just a
few examples of the 6,000
events each year on the
Côte d’Azur centred on
culture, sport and business
tourism, making this
destination the largest open
air theatre in Europe.
In order to accompany the
best tourists, destination
Côte d’Azur has created
a website specifically for
travel professionals --
www.cotedazur-stays.com
-- to directly connecting
the major events of the
region to a responsive
accommodation offer.
This site aggregates “stays
& internships” around
major sporting and cultural
events of the Côte d’Azur.
When it comes to sport, the
site has a double vocation
- events and «affinity» (i.e.
cycling / mountain bike /
trail / running / triathlon /
training, etc).
USPs
• A wealth of architectural heritage, cities of exception,
a rich cultural offering
• Provençale cuisine, with unique flavors: simple and
healthy
• A rich and diverse offering of nature, leisure and
sporting activities
USPs
• Almost 100 sporting event offers around 30 events.
• 30 cultural event offerings + 20 “garden” offers: stays
exclusively garden oriented, culture and gardens,
regional & cross-border tours.
• A catalogue presenting all new sports stays
associated with Riviera events in a B-to-B-to-C logic
will be unveiled early March 2017.
Marseille (MRS)
Marseille Saint-Charles Station,
Aix-en-Provence or Avignon TGV
Stations
Nice (NCE)
Cannes, Antibes & Nice Stations
28 France: Destinations to (re)discover france.fr