Hotel & Tourism SMARTreport #37
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EUROPE<br />
AIR TRANSPORT<br />
LUFTHANSA, EUROPE’S WINNER<br />
OF THE YEAR 2017<br />
Air Berlin’s bankruptcy and a struggling Alitalia consolidate<br />
Lufthansa’s grip over Europe’s air transport<br />
The August bankruptcy in Germany of Air Berlin,<br />
concluded by the carrier’s disappearance at the<br />
end of October opened a window of opportunity<br />
for Lufthansa to strengthen its position in<br />
Europe.<br />
Mid October, Lufthansa agreed to buy assets from<br />
insolvent Air Berlin. Since last year, the carrier had<br />
already been leasing 38<br />
aircraft from the insolvent<br />
airline for its own hybrid<br />
subsidiary, Eurowings.<br />
The carrier is now poised<br />
to integrate a total of 81<br />
aircraft from Air Berlin’s fleet<br />
of 130 aircraft. Germany’s<br />
largest carrier announced<br />
also it would buy Air Berlin’s<br />
Niki leisure unit as well as a<br />
regional affiliate.<br />
Most importantly, it gives<br />
Lufthansa a pre-eminent<br />
positioning in two of<br />
© Jengod<br />
Europe’s most important centres of air traffic: Berlin-<br />
Tegel and Düsseldorf. By Spring 2018, Lufthansa’s<br />
subsidiary Eurowings will take over many of the<br />
previous routes flown by Air Berlin from both<br />
airports. The carrier already launched five non-stop<br />
frequencies to New York in November. More flights<br />
will be offered by Eurowings, even in competition<br />
with Lufthansa on routes such as Berlin-Frankfurt,<br />
Berlin-Munich or Düsseldorf-Munich, offering lower<br />
fares to consumers.<br />
In Düsseldorf, Lufthansa already boosted frequencies<br />
on European and North American destinations and<br />
announced that Eurowings will start flying to a<br />
dozen new destinations from the summer.<br />
Lufthansa meanwhile announced it would make a<br />
€250 million for large parts of Alitalia, including the<br />
fleet, pilots, air crew and air slots. According to a<br />
recent report, Lufthansa offered to keep around<br />
90-100 Alitalia aircraft, down from a fleet of 123<br />
and use Rome Fiumicino as an intercontinental hu,b<br />
while Milan Malpensa would be mostly a major<br />
European gateway for point-to-point flights<br />
ENHANCED<br />
PARTNERSHIP<br />
BETWEEN AIR<br />
FRANCE-KLM<br />
AND GOL<br />
A reinforced partnership has<br />
been announced between Air<br />
France-KLM and the Brazilian<br />
GOL.<br />
“The aim is to position the Air<br />
France-KLM / GOL partnership as<br />
the most efficient and fast way<br />
to travel between Europe and<br />
Brazil, and also to sell our products<br />
better”, said Zoran Jelkic, General<br />
Manager France, Air France-KLM.<br />
Part of the agreement favours<br />
improved connections between<br />
Europe and Brazil with the launch<br />
of five non-stop weekly services<br />
from Amsterdam (KLM) and Paris<br />
(JOON) to Fortaleza next spring.<br />
“Fortaleza is our new hub in Brazil.<br />
The city is economically booming<br />
and is the closest Brazilian<br />
metropolis from Europe. It offers<br />
many domestic connections,<br />
especially to the north and northeast<br />
of Brazil”, said Eduardo<br />
Bernardes Neto, COO of GOL<br />
Gol Sunrise at Santos Dumont<br />
Airport in Rio de Janeiro