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Beach Jan 2018

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MasterCard®<br />

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AMERICAN EXPRESS ®<br />

SM<br />

Woodland Hills and decided to<br />

move to the beach. A week later, to<br />

his family’s shock, he was living in<br />

Manhattan <strong>Beach</strong>. He became completely<br />

in thrall with the little town.<br />

Soon he headquartered the company<br />

there. He had an office on the<br />

200 block of Manhattan <strong>Beach</strong><br />

Boulevard with a view of the pier<br />

and the Roundhouse.<br />

“I always refer to it as this enchanted<br />

village. It's how I felt when<br />

I moved here,” Greenberg said. “It's<br />

like I'm always on vacation. It's a<br />

special town….I feel really blessed<br />

to be able to be here. All those times<br />

I packed up my bags and moved —<br />

I have no intention of ever moving.<br />

I found it. I have lived over half my<br />

life here now, and it gave me everything.<br />

It gave me the life I have<br />

today. My kids were born and raised<br />

here; it was the only place they<br />

know. I knew so many places, from<br />

moving around. But who gets to live<br />

near the beach?”<br />

What was more unusual was that<br />

even as Skechers grew into a $2 billion<br />

a year business, selling 200 million<br />

pairs of shoes worldwide<br />

annually, Greenberg chose to keep<br />

the company in Manhattan <strong>Beach</strong>.<br />

“Setting up this company in a city<br />

that is two miles by two miles —<br />

who would do that? There is no<br />

Michael and Harrison Greenberg. Photo Courtesy of the Greenberg family<br />

land,” he said. “They are not producing<br />

more Manhattan <strong>Beach</strong>. So,<br />

it took a lot of planning to keep a<br />

company that was growing, that<br />

needed space, inside of Manhattan<br />

<strong>Beach</strong>. It's full; the houses are on<br />

top of one another. There is no<br />

farmland. There is no acreage. But<br />

it’s where I wanted to be.”<br />

He’d always marvelled when<br />

coming home from business trips,<br />

as he came over the crest of the hill<br />

and looked down on the the red tile<br />

roof Roundhouse at the end of the<br />

pier. “This is where I get to live,” he<br />

thought.<br />

But on that day in early April<br />

three years ago, Greenberg arrived<br />

bewildered. His first instinct was to<br />

immediately book another flight, to<br />

Thailand.<br />

“I started to make flights to Thailand,<br />

because that is where he was,”<br />

he remembered. “But I was thinking,<br />

why am I going to Thailand?<br />

I've got to be with the kids and Harrison's<br />

mother. There was a lot of<br />

support here.”<br />

There is a confusingly beautiful<br />

thing that often happens at a time of<br />

such devastating loss — an unreal<br />

and terrifying sense of absence is accompanied<br />

by profound feelings of<br />

love. It’s hard to fully grasp the<br />

enormity of a love a father has for a<br />

son, or a sibling for a sibling, until<br />

that person’s passing throws the<br />

feeling into sharp relief, creating a<br />

hole in a heart the size of this unfathomably<br />

large love. We often<br />

don’t know just how much we are<br />

capable of feeling until loss forces it<br />

upon us. That capacity is reflected<br />

back upon us as we rest in the love<br />

of those remaining.<br />

The outpouring of love from the<br />

community floored Greenberg. And<br />

from around the world, donations<br />

quickly arrived. The Harrison<br />

Greenberg Foundation was immediately<br />

established; within days, a<br />

quarter million dollars had been donated<br />

to the Foundation.<br />

Robin Curren, the executive director<br />

of the non-profit Skechers Foun-<br />

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14 Easy Reader / <strong>Beach</strong> magazine • <strong>Jan</strong>uary 18, <strong>2018</strong>

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