Beach Jan 2018
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each dining<br />
Revolution at The Rockefeller<br />
by Richard Foss<br />
The Rockefeller’s Chris Bredesen with his American Prime Burger and Sweet Potato Bomb. Photos by Brad Jacobson<br />
What started out as a burger-and-a-beer spot unveils a new menu by Primo Italia chef Michelangelo Aliarga<br />
Building a brand is more than a matter of a<br />
catchy name and an interesting logo. Those<br />
things are helpful but have to represent<br />
something, some theme that makes the business<br />
itself stand out from the crowd. Once you have<br />
that, so a marketer would say, you should build<br />
on it but never change the ideas that are at the<br />
core.<br />
The people who run The Rockefeller evidently<br />
don’t believe in this logic, because the restaurant<br />
has undergone a slow but almost complete transformation.<br />
The place that started out as a gourmet-burger-and-a-beer<br />
spot still serves burgers<br />
and beers, and a few of the sandwiches and tacos<br />
that were on the menu when they opened, but<br />
the energy is elsewhere. They’ve become more<br />
upscale and eclectic. A winter menu crafted by<br />
consulting chef Michelangelo Aliarga of Primo<br />
Italia has taken the menu to a new heights in subtlety<br />
and style.<br />
The new menu is served at both outposts of<br />
The Rockefeller. I experienced it at the Manhattan<br />
<strong>Beach</strong> location because I happen to like the<br />
more low-key style there. The one in Hermosa is<br />
more the showplace thanks to mosaic pillars and<br />
other fancy architecture, but Manhattan <strong>Beach</strong> is<br />
more cozy. The feel is slightly like a rustic cabin,<br />
a comfortable place to settle in for some appetizers<br />
and a glass of wine before dinner.<br />
Appetizers include the new octopus lollipop<br />
and also the Rockefeller Mess, which has been<br />
on the menu for a while. The name of that latter<br />
item is as accurate as it is amusing, because the<br />
pile of fries topped by pickled fresno chiles and<br />
onions, guacamole, and allagash queso sauce is a<br />
sloppy joy. The flavors go together surprisingly<br />
well and there’s an interesting mix of hot and<br />
cold items and different textures. I wish they<br />
used cottage fries or waffle cut chips because it<br />
would make this so much easier to eat with a<br />
fork, and there’s no other way to do this without<br />
wearing some of it.<br />
The octopus lollipop was a daintier portion, a<br />
skewered and grilled chunk of the thick part of<br />
the tentacle over a slice of griddled potato, served<br />
with both a kalamata olive aioli and a dab of Peruvian<br />
green sauce. The green and purple sauces<br />
looked lurid but tasted great. I could have easily<br />
eaten a full plate of this as a main course.<br />
Another relatively new item is actually a twist<br />
on an idea a century old. Stuffing an avocado<br />
with lobster meat seems to have occurred to<br />
someone around 1920, when the California Avocado<br />
Society published a recipe. In that one the<br />
seafood was simply mixed with mayonnaise and<br />
garnished with parsley, but the one served by The<br />
Rockefeller reflects modern tastes. The shellfish<br />
is mixed with chopped green onion and tomato,<br />
then ladled into the avocado, topped with breadcrumbs,<br />
and run under the broiler. It’s necessarily<br />
a small portion because avocados aren’t very<br />
big, but it’s completed with a green salad and<br />
toast and is satisfying.<br />
During a recent visit, I verified that the burgers<br />
here are still quite good, but the most exciting entrée<br />
was from the new menu. It’s braised pork<br />
cheeks and polenta in a tomato and vegetable<br />
sauce that contains chimichurri and cilantro.<br />
While this item was created by an Italian chef<br />
and includes tomato sauce with olive oil and garlic,<br />
it’s not Italian – the herbs are the French<br />
mirepoix of onions, carrots, and celery. The flavors<br />
are almost Southern U.S. thanks to the similarity<br />
between polenta and properly made grits,<br />
but the sprinkling of cilantro gives it a dash of<br />
South America. It’s a luxurious companion to the<br />
meat, and since pork cheeks have a rich character<br />
and cook to disintegrating softness the meat<br />
has the character of a perfect pot roast. It’s a fantastic<br />
winter dish and as far as I can tell the standout<br />
on the menu. (I say as far as I can tell because<br />
24 Easy Reader / <strong>Beach</strong> magazine • <strong>Jan</strong>uary 18, <strong>2018</strong>