FBR Issue 2 - 2018

FBR SPECIAL REPORT
Clockwise from top, left: Mary Rolf, Multi Unit Franchisee, Springfield, MO; Franchisee
Pouya Moalej, Multi-Unit franchisee from California; Ian, J-Ray and Adam Lieberman, Multi-Unit
Owners, Fuzzy’s Taco Shop, Tampa, FL; Oxi Fresh Rockstar Franchisees Charles and Jesse Keyser
understand the franchisor/franchisee relationship being strong is vital to their business and have
done great things with Oxi Fresh in the St. Louis market.
Building an Empire
The Path to Successful Multi-Unit Franchise Ownership
Many entrepreneurs dream of building a large
franchise business with multiple locations.
That said, very few franchise owners actually
do. Being a successful, multi-unit franchisee
requires a unique skill-set. Certainly, having
the vision is a key first step, but vision alone
is not enough.
Just ask former NFL quarterback, Peyton
Manning. Manning recently unloaded his 31
Denver-area Papa John’s restaurants after being
a franchisee for just six years, according to the
Associated Press. While Manning is far from a
typical franchise owner, his foray into franchising
probably wasn’t all that different from what
many multi-unit franchisees experience.
A SHARED CULTURE
Successful franchising requires a strong, supportive
relationship between the franchise
company (AKA “the Franchisor”) and the
franchisee. While franchise attorneys don’t like
to use the word “partnership” when describing
the working relationship between franchisors
and franchisees, our research strongly suggests
that the very best franchise companies treat
their franchisees as business partners.
Just ask Nader Masadeh, CEO at Buffalo
Wings & Rings. Masadeh and his team put
franchise relations above everything else. “We
seek continuous feedback from our franchisees—try
to do the right things—and create
a fun environment in which our franchisees
want to grow.”
For more information on this report, visit: www.FranchiseBusinessReview.com | 7