The Tricky Side Of Omni-Channel
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From content and data to results<br />
DATA<br />
INFORMATION<br />
INSIGHTS<br />
RESPONSE<br />
Raw numbers that<br />
we capture<br />
following a certain<br />
standard<br />
A collection of data points<br />
that we can use to<br />
understand something<br />
about what's being<br />
measured<br />
Understand what's<br />
going on with a<br />
particular situation,<br />
context or<br />
phenomenon<br />
Using the insights<br />
in order to achieve<br />
a desired outcome<br />
and achieve<br />
positive results<br />
Which actions to take?<br />
For that we need insights!<br />
In real time<br />
Many CCs today<br />
CC’s with visual performance<br />
management solutions
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