mt-magazine-issue-Feb18

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without opting in. You’ll also need direct sales CTAs on your product pages. 2. The third conversion-friendly feature to include is a simple, intuitive checkout process. When your checkout process is slow, unwieldy, or intrusive, people may abandon their shopping carts without completing a purchase. A site that has all three of these features is likely to do a good job of conversion. There’s a missing piece of course. Lead capture is only as good as your lead nurturing campaign. You’ll need to use your email list, social media, and other resources to convince the leads you collect to convert. Not all websites are good websites… … but yours can be. Focusing on these three elements – information, engagement, and conversion – can help you capture leads, nurture them, and earn the profits you deserve.
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Page 1 and 2: 7 SMART WAYS TO GROW YOUR EMAIL LIS
Page 3 and 4: 7 SMART WAYS TO GROW YOUR EMAIL LIS
Page 5 and 6: #3: ALLOW PEOPLE TO SUBSCRIBE VIA T
Page 7 and 8: #7: USE GUEST WI-FI TO COLLECT ADDR
Page 9 and 10: Step #1: Identify Potential Referra
Page 11 and 12: Pinpoint Companies Who Share Your T
Page 13 and 14: HOW TO INCREASE SALES ON A SHOESTRI
Page 15 and 16: CROSS-PROMOTE YOUR PRODUCTS WITH A
Page 17 and 18: NURTURE YOUR LEADS You probably alr
Page 19 and 20: First - A Good Website Provides Val
Page 21: Third - A Good Website Converts Vis

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