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The Recycler Issue 316

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FEATURE<br />

Ian Copsey agreed, saying he was in<br />

favour of the OEM’s action. “To be<br />

honest, I welcome it. I think the<br />

remanufacturing industry is trying to<br />

provide a legitimate service and supply<br />

choice for customers, and absolutely I<br />

welcome the OEM activity on patents<br />

and IP, that is really forcing the mostly<br />

new-build material to really think<br />

about what they release.”<br />

“At the distribution level, people are<br />

nervous about being on that radar,<br />

they’ve seen some of the activity that<br />

Canon, and HP, and Epson, have taken,<br />

and I hope that plays on the mind<br />

of those company owners and<br />

stakeholders.”<br />

“From our point of view,” Copsey<br />

continued, “everything we develop is<br />

compliant with IP, but clearly there’s a<br />

lot of product that’s flooded into the<br />

market in the last few years that hasn’t<br />

been, so the fact the OEM is<br />

challenging that more and more can<br />

only be a good thing, both for us and<br />

for the industry.”<br />

“I think it’s really good,” agreed<br />

Armor’s Gerwald van der Gijp, “I think<br />

the OEMs need to react. I’m not<br />

convinced they still really understand<br />

how the aftermarket is really working,<br />

but all the actions they’re taking, I<br />

think is good.”<br />

“I think they should really focus on<br />

the Chinese new-build products,<br />

and be more flexible with the<br />

remanufacturing industry,” he added.<br />

KMP’s Jan-Michael Sieg was another<br />

to defend the OEMs’ conduct in the last<br />

twelve months, observing that “those<br />

who take the effort to create or design<br />

something have the undeniable right<br />

to protect their intellectual property,<br />

and this should be respected by<br />

everyone.”<br />

Peter Cowan, meanwhile, was fairly<br />

ambivalent, calling the constant legal<br />

pressure “exactly what I would do in<br />

their position”; he explained that Data<br />

Direct had a different concern,<br />

however, with the OEMs’ ongoing<br />

advances in chip technology posing<br />

more of a potential challenge.<br />

“Twenty years ago, the only thing<br />

you worried about chips was, what<br />

kind of chips we were going to get with<br />

our steak,” Cowan explained. “But<br />

now, OEMs just rule the roost with<br />

making more and more complicated<br />

chips. <strong>The</strong>y get in the way of<br />

remanufactured products and<br />

compatible products, they rule the<br />

roost by just making more and more<br />

complex chips, and I think that’s the<br />

biggest element of challenge to many<br />

sides of our business.”<br />

“Making a good toner powder,<br />

making a good drum unit, etcetera, is<br />

much, much less of a challenge, it is<br />

the complexity of the chips that’s the<br />

difficulty.”<br />

Cindy Zhang of Apex also called the<br />

OEMs’ chip technology “a really big<br />

hurdle to break through,” explaining<br />

that the time spent working on a new<br />

chip had stretched from six months to<br />

one-two years. However, she added<br />

that developments such as the spate of<br />

lawsuits in 2018 was “normal,” and a<br />

sign of the OEMs “just trying to protect<br />

their customers.”<br />

“<strong>The</strong>y are fighting for their business<br />

– it has always been the same,”<br />

reflected a pragmatic Alfred Wirch.<br />

“<strong>The</strong>y need to fight for their business.<br />

<strong>The</strong>y will make life hard for us – they<br />

always have done, they always will do.<br />

Sometimes it’s a disaster, like with the<br />

firmware updates, but what comes<br />

next, I don’t know.”<br />

As ever, the threat of a race to the<br />

bottom in terms of prices was also a<br />

recurrent concern for many in Hall<br />

5.1. Van der Gijp observed that<br />

“Amazon having fifty different brands<br />

on their platform, which are not WEEE<br />

compliant, ROHS compliant or REACH<br />

compliant, and which don’t pay VAT,”<br />

are still very visible to many<br />

THE RECYCLER • ISSUE <strong>316</strong> • MARCH 2019<br />

39

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