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The Recycler Issue 317

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AROUND THE INDUSTRY<br />

EUROPE Static, Awards, Blog<br />

Static Control: On customer<br />

service and cartridges<br />

This month, Static Control has been offering some helpful tips on cartridge page<br />

yields, as well as celebrating its recent Customer Service of the Year Award,<br />

received at Paperworld 2019.<br />

On the technical side of things, the<br />

company has published a blog explaining<br />

the ins and outs of cartridge page yields and<br />

the “variables” that can affect them.<br />

As the company describes, page yield is “the<br />

number of pages a toner or inkjet cartridge<br />

prints until it runs out of toner or ink” and<br />

each cartridge SKU “has an advertised<br />

expected page yield.”<br />

<strong>The</strong>se will determine how often<br />

cartridges must be replaced, and the page<br />

yield will vary according to the size of the<br />

cartridge, with high yield cartridges being<br />

able to print more pages than standard yield<br />

versions.<br />

Static states, “<strong>The</strong> aftermarket sometimes<br />

also offers extended yield cartridges” which<br />

“typically print 30 percent more than<br />

standard or high yield cartridges sold by<br />

the OEM”.<br />

However, the company continues, “It’s<br />

important to note that there are many<br />

variables that can impact how many pages<br />

your cartridge will print”. <strong>The</strong>se variables<br />

include the paper size and type, and even<br />

the temperature and humidity of the printer<br />

environment.<br />

Static Control reveals that there are two<br />

industry test procedures that have been<br />

designed to “evaluate the page yield of a<br />

toner cartridge: ISO 19752:2004 & ISO<br />

19798:2006.”<br />

In addition, the company says it has<br />

evolved its own page yield testing<br />

procedures which are “specifically designed<br />

to evaluate print performance through the<br />

entire life of the cartridge in various<br />

environmental conditions.”<br />

As well as revealing its methods behind<br />

the testing of its cartridges, Static Control<br />

has also been celebrating in recent weeks,<br />

having won the Customer Service of the<br />

Year Award at <strong>The</strong> <strong>Recycler</strong> Awards, during<br />

this year’s Remanexpo show in Frankfurt,<br />

Germany.<br />

It was the second time that Static Control<br />

had been named winners of the award, and<br />

the latest in a remarkable run of success<br />

that has seen the company win a <strong>Recycler</strong><br />

Award every year since the ceremony’s<br />

inception in 2015; previous accolades<br />

include Innovation of the Year, and being<br />

named Supplier of the Year twice.<br />

THE RECYCLER • ISSUE <strong>317</strong> • APRIL 2019<br />

Ken Lalley receiving the award at<br />

Paperworld 2019<br />

“We’re absolutely delighted,” explained<br />

Static Control’s CEO Ken Lalley, who<br />

accepted the award for the company. “It’s a<br />

reflection of our commitment to our<br />

customers. We’re thrilled – thank you to our<br />

customers, and all who voted for us!”<br />

“Without the continued support of the<br />

remanufacturing industry, we wouldn’t<br />

have been nominated,” Lalley added. “We<br />

will continue our deep commitment to<br />

working hard and maintaining the highest<br />

level of service our customers deserve.”<br />

<strong>The</strong> award was “the zenith” for the<br />

company during a successful Remanexpo<br />

show, during which Static Control played<br />

host to a consistently packed stand, with<br />

many face-to-face meetings between<br />

customers and sales team members.<br />

Static Control’s General Sales Manager<br />

Paul Needham presented information at the<br />

show about the DecaBDE issue rippling<br />

through the industry.<br />

“<strong>The</strong> issue is widespread, and it impacts<br />

compatible and remanufactured cartridges,<br />

along with components. As an industry, we<br />

must work together to hold plastic suppliers<br />

to the standards that have been set forth in<br />

environmental regulations,” Needham<br />

explained, adding that Static Control’s<br />

European cartridge and component<br />

offering complies with RoHS and REACH<br />

standards.<br />

“For us, it is a great opportunity to meet<br />

with a lot of our European partners,”<br />

Needham reflected on Remanexpo<br />

generally. “It’s an important time in our<br />

industry, and it’s a great opportunity to<br />

discuss the many changes along with the<br />

growth opportunities, with our customers.”<br />

33

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