The Red Bulletin September 2019 (UK)

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Red Bull Music Festival London July 2019. In a warehouse in Peckham, south London, 10 of the UK’s freshest musicians and performers gather for the photoshoot you see here. For four weeks from August 20, they will be part of the first Red Bull Music Festival London, showcasing their boundarypushing talents in venues across the capital. Here, they explain why they‘re involved, what their neighbourhood means to them, and what their own music represents Lava La Rue & L!baan Wild, wild west September 7: NiNE8 Collective, No Place Like Home Live Westbank Studios, Thorpe Close, W10 NiNE8 will celebrate its west London heritage with a workshop, panel talk, performance, and a clothing collaboration with ’90s rave collective MAP. “We’re doing a showcase of the older generations we look up to, who helped pioneer the sound system culture here,” says Lava La Rue. “You have dancehall and, from that, drum and bass and jungle, then grime and a lot of the UK music we play today. It’s paying homage to our roots.” Twenty-one-year-old rapper and singer Awia Laurel, aka Lava La Rue, hails from Ladbroke Grove, west London. The founder of arts and music collective NiNE8 believes that cultural and gender diversity are pivotal to the area’s unique sound. “A lot of groups are all one thing – all from Harlem or LA – but that’s not our vibe,” she says. “At NiNE8, we have people who are Indian, Jamaican, Caribbean, Irish, kids who grew up in Spain, Somalia… We’ve got just as many female as male rappers. It’s music where we all come from different backgrounds but coexist on one track. “That’s west London. It has one of the starkest gaps between superupper-class, multimillion Kensington houses and then estates like Grenfell. But that means you’re exposed to all walks of life. There’s a generation of kids who’ve grown up together. You walk down Portobello and you’ve got the Rastafarians, the Moroccans, the Spanish, all in this area together. That’s what our music is.” There’s a strong social message in the lyrics of La Rue and NiNE8, but she doesn’t see their music as overtly political. “I don’t think any of us strive to make political music,” she says. “It’s just inherently political because of the lives we live. We’re rapping our perspectives, and if mine is, ‘I’m from London, I’m gay, I’m of colour, I’m working class,’ then there’s going to be politics in there. “I love the idea of catchy music and it being quite politically strong and people singing it like a mantra. What you say every day, you speak into existence, so let people say stuff that benefits them, rather than, ‘Yeah, I’m from the south, put my dick in her mouth,’ or that shit, which is what you get in a lot of rap. Let’s have people say something they’re going to speak into existence every day, and positively.” Twenty-two-year-old MC and producer L!baan hails from north London, but now considers himself “pretty much local to west” after getting to know the NiNE8 Collective through friends. A drummer while at school, L!baan – real name Libann Hassan – joined the collective after chatting to La Rue in a skate park. “Skating forced me to explore other parts of London. And on the way to all these places, you see and hear a lot of things. That’s relayed into my music, because I try to be as versatile as I can be. And, for real, there are a lot of artists, painters and musicians among skaters.” CLOTHING: L!BAAN: TROUSERS, LIAM HODGES X ELLESSE; TRAINERS, NIKE. LAVA LA RUE: SWEATSHIRT, DB BERDAN 42 THE RED BULLETIN
“We don‘t strive to make political music. It’s just inherently political because of the lives we live” Lava La Rue
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The Red Bulletin September 2019 (UK)

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