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Application AutomotiveNews<br />

Peeling milk with P3HB<br />

In October <strong>2018</strong>, the Czech companies NAFIGATE<br />

Cosmetics and NAFIGATE Corporation launched a<br />

new product - Coconut shower peeling milk, in which<br />

microbeads are replaced with Hydal P3HB. The whole<br />

new cosmetics eco-design concept received the name<br />

Dedicated to You and Nature in order<br />

to express its biodegradability and<br />

biocompatibility. Hence, coconut shower<br />

peeling milk represents a circular<br />

revolution in the cosmetics industry. It<br />

is fully biodegradable, waste-free and<br />

harmless to nature.<br />

Microplastics are solid plastic beads of<br />

less than five millimetres. In cosmetics,<br />

they are used as peeling particles in the form of polyethylene<br />

microbeads of less than one millimetre in their largest<br />

dimension that peel off dead skin cells. Once microbeads<br />

are washed off from skin, they get into water, where they<br />

do not biodegrade. Microbeads can cause plastic water<br />

pollution and be harmful to aquatic life because wastewater<br />

treatment plants cannot capture such small particles.<br />

According to various research studies including the results<br />

of the Institute of Hydrodynamics of the Czech Academy of<br />

Sciences, drinking water also contains microplastics.<br />

P3HB biopolymer is processed by the unique Czech<br />

biotechnology HYDAL, which as the first in the world on<br />

industrial scale uses 100 % waste in the<br />

form of waste cooking oil (WCO). Hydal<br />

P3HB is added in the shower peeling milk<br />

in the form of white particles, replacing the<br />

abrasive function of microbeads. Unlike other<br />

abrasive materials utilized in cosmetics,<br />

biopolymer’s properties, such as sharpness<br />

or size, may be modified. In addition, P3HB<br />

as a pure chemical substance allows meeting<br />

the highest hygienist cosmetics standards.<br />

In contrast to other substances, it dissolves in water<br />

completely. According to the company’s tests, biopolymer<br />

biodegrades in wastewater treatment plant within several<br />

days, in the open environment up to several dozen days. It<br />

does not harm nature and provides a solution to one of the<br />

most serious challenges in the cosmetics industry. MT<br />

www.lagranda.it | www.braskem.com<br />

New bio shoe line<br />

Leading global barefoot footwear company<br />

VIVOBAREFOOT, headquartered in London, UK, recently<br />

announced the launch of its new Bio shoe range featuring<br />

Primus Lite Bio, plant-based performance sneakers.<br />

Designed with outdoor performance in mind, the Bio range is<br />

made from a combination of three innovative bio-based<br />

materials that reduce reliance on petrochemicals<br />

and ultimately create more efficient and sustainable<br />

products. Each shoe in Vivobarefoot’s new line is<br />

nearly 50 % plant-based, making it Vivobarefoot’s<br />

latest stride in their quest to use 90 % sustainable<br />

materials across its entire product range by 2020.<br />

The materials used in new Primus Lite Bio<br />

range are produced by DuPont Tate & Lyle Bio<br />

Products, a joint venture between DuPont, a<br />

global science innovator, and Tate & Lyle, a worldleading<br />

renewable food and industrial ingredients<br />

company. Through the use of these renewable, highperformance<br />

materials, Vivobarefoot is able to make<br />

a significant impact on the planet. Every 50,000 pairs of<br />

shoes produced using these materials, equates to saving<br />

greenhouse gas emissions from 247,948 miles driven by an<br />

average passenger vehicle or reducing CO 2<br />

emissions from<br />

11,286 gallons of gasoline consumed.<br />

“We are trying to make a significant impact through<br />

working with game changing brands like Vivobarefoot who<br />

are committed to producing products with fantastic technical<br />

performance and improved sustainability profiles,” stated<br />

Laurie Kronenberg, global marketing director at DuPont<br />

Tate & Lyle Bio Products. “In working with Vivobarefoot on<br />

optimizing their plant-based content throughout the shoe<br />

using various Sorona PTT fiber and Susterra bio-PDObased<br />

solutions it allowed us to model the environmental<br />

reductions in terms of greenhouse gas emissions and<br />

nonrenewable energy on a raw material basis. Now that is<br />

impactful.”<br />

Seventh-generation shoemakers Galahad and Asher Clark<br />

are firm believers that barefoot shoe-making is sustainable<br />

shoe making. The company has already pioneered shoes<br />

made of repurposed algae (Ultra 3 BLOOM) with<br />

each pair recirculating 215 litres of fresh water<br />

back into the natural habitats, and an Eco range<br />

made of 50 % recycled plastic. In 2017, Vivobarefoot<br />

diverted over 2 million plastic bottles from landfills<br />

into barefoot shoes.<br />

“Sustainability is at the core of Vivobarefoot’s<br />

mission and we believe that the perfect shoe has<br />

minimal interference with natural movement and<br />

minimal impact on the environment,” said Asher<br />

Clark, design director at Vivobarefoot. “The new<br />

Primus Bio line champions the future of sustainable<br />

materials and the new opportunities they bring to the<br />

footwear industry.”<br />

The Vivobarefoot Bio range will include the hero<br />

performance shoes Magna Trail Bio, Primus Trail Bio,<br />

Primus Lite Bio and Ultra Bio shoes. The Primus Lite Bio<br />

shoes for example will be available at www.vivobarefoot.<br />

com/us starting June 2019 and priced from $120 to $160. MT<br />

www.vivobarefoot.com/us<br />

36 bioplastics MAGAZINE [<strong>06</strong>/18] Vol. 13

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