Hotel & Tourism SMARTreport #45
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INNOVATIONS & TECHNOLOGIES
WHEN
LANGUAGE
IS NO LONGER
A BARRIER
Better than having a Babel fish
in one’s ear, translation devices
transform the travel market
It is an ongoing in-joke – applying to those who have read the Hitchhiker’s
Guide to the Galaxy: The Babel fish was a very strange creature, which,
when placed in one’s ear, translated any incoming language into that of
the listener. That’s why you will often see “Babel” touted about when
people talk about instant translations.
for wi-fi or connecting via a phone that
might incur excessive roaming charges.
Vasco claims to be the largest company
in the world that specializes in designing
and manufacturing electronic translators.
The language translating devices market
will likely reach around €171m by 2024,
growing at a CAGR of approximately
13% during 2018–2024, according to
recent reports. The language translating
devices market is undergoing tremendous
technological transformations, which are
accelerating sales of language devices
across the world. The availability of realtime
language translation capabilities,
and increased investments on AI has
helped the market to increase revenues
significantly. The emergence of innovative
technology in these devices is having
a profound effect on product design,
development, manufacturing, marketing,
sales, and the aftersales market.
CM TRANSLATOR COVERS
42 LANGUAGES
CM Translator, winner of the 2019 iF
Design Award, automatically recognises
and translates the input language. Unlike
translation apps, CM Translator is a
standalone device that frees up people's
phones. The device now translates 42
popular languages including English,
Spanish, French, Italian, Chinese,
Japanese, German, and Portuguese,
covering more than 90% of the countries
across the world. It is, according to its
manufacturers, the best-selling foreign
language instant AI translator, having sold
over 300,000 cumulative units to date.
Additional languages are available through
an in-app upgrade to CheetahTALK (the
latest version of the app).
VASCO ELECTRONICS
LAUNCHES PREMIUM
TRANSLATOR
Vasco Electronics launched its new
translating device at CES 2020 in Las
Vegas, on Jan 7th 2020. One of the most
innovative features of the new Translator
is that it includes a built-in SIM Card
with free, unlimited and lifetime Internet
access for translations in more than
150 countries. It gives the freedom to
translate 50+ languages without hunting
ITRANSLATE LAUNCHES
CAPSULE IN SAMSUNG
BIXBY MARKETPLACE
iTranslate, reported to be the leading
translation app with over 100 million
downloads, has collaborated with
Samsung to bring a hands-free translation
experience to the Bixby platform. With
the iTranslate capsule, users can issue
commands in a conversational manner,
such as "tell me how to say 'where is
the nearest train station' in French" and
immediately receive a translation from
the iTranslate capsule without having to
call out the capsule's specific name. The
iTranslate Capsule will be available in over
40 languages to start with more on the
way
The CM Translator includes
unlimited and lifetime internet
access