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Hotel & Tourism SMARTreport #45

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Hotel & Tourism

SMARTreport #45

2020 Winter Edition 9

9

Lake Lugano

© Studio Pagi

It is in Switzerland and more

precisely in Lugano that the next

important event will take place

for EHMA, the European Hotel

Managers Association.

After Paris and Marbella, the General

Managers of the Hotels amongst the most

luxurious and important ones in Europe,

will gather in Lugano – 20-22 March, for

their 47 th Annual General Meeting.

The EHMA Members from Lugano have

formed an Organising Committee which

is working at fast pace on the enriching

program for the attendees.

The theme chosen for the convention

is “It’s all about Passion!”, and the

EHMA members attending will witness

how passion has influenced the lives

of a number of inspiring international

sportsmen, entrepreneurs, managers and

academics who will unveil their incredible

experiences on stage.

Participants will be enlightened by the

engaging stories that will shape the

Educational Day, all told first-hand by

the acclaimed speakers: Founder of

Eataly Oscar Farinetti, free-dive recordholder

Umberto Pelizzari, entrepreneur

Fabio Cannavale, UBS CEO Sergio

Ermotti, painter and dancer Simona

Atzori, academic Sandro Formica,

entrepreneur and philanthropist Riccardo

Braglia, Diversey President EMEA Somer

Gundogdu, and author and coach

Miranda Sorgente.

Situated two hours from Zurich and just one

hour from Milan, the lovely city of Lugano

is the largest in the Italian-speaking part of

Switzerland, the Mediterranean “Canton

Ticino”.

The city lies in a bay on the northern side

of Lake Lugano, surrounded by Mount San

Salvatore and Mount Brè, both offering

breath-taking views of the city, the lake

and the alpine scenery.

The strong Mediterranean flair can be

enjoyed with a stroll through the town centre,

with its beautiful squares and arcades, along

the tree-shaded lake promenade and in the

numerous parks with typical sub-tropical

plants, like the Parco Ciani.

Top-rated gastronomy and prize-winning

wine production, along with Mediterranean

temperatures, splendid views and a packed

calendar of events, all invite visitors to this

corner of Switzerland – best enjoyed while

relaxing in the shade of the ubiquitous palm

trees!

To simplify the registration process to

the event, a dedicated website has been

EHMA

LUGANO 2020

The 47 th Annual General Meeting will

take place in Lugano, from March 20-22

created with an on-line application form

and a programme with all the details

of the two fantastic days that await the

EHMA Members. Those who haven’t

yet registered are invited to do so on:

www.ehmalugano2020.com

For further information, the Organising

Committee can be reached at contact@

ehmalugano2020.com, while EHMA

International Secretariat can be reached at

secretariat.ehma@ehma.com

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