Estetica Magazine UK (2/2020)


Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at


After a Spring that was memorable for all the wrong reasons, we are absolutely delighted to

present a Summer issue of Estetica UK which is full of optimism and positivity. Uncertainty

still prevails, of course, but both as a nation and as an industry we have proven that in

Hair:Robert Eaton,

Wella Professionals

Technical Director UK&I

Photography: Ben Ottewell

Styling: Clare Frith

Make-up: Lucy Floweral

challenging times, we will come together to face whatever obstacles are put in front of us.

For weeks after many public services

were resumed, hair salons still had to sit

tight - the frustration was palpable, both

for industry professionals & their clients.

Then reopening day arrived. Despite weeks of confusion and woeful lack of clarity from

government over in-salon social distancing recommendations and personal protection

requirements, our industry simply embraced the new protocols - even when it meant using

common-sense to try and unravel what government directives actually required of us.

I visited a salon on reopening day, 4th July - Manifesto in Leather Lane, London, to be exact.

Like other salons up and down the country, they were just doing what was necessary to get

on with what they do best - making people look and feel fantastic with quiet dignity,

efficiency and professionalism.

Gary Kelly,

Editor-in-Chief, Estetica UK

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