Estetica Magazine UK (2/2020)
Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com
Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com
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Online<br />
and inspired<br />
Throughout the lockdown period, the Fellowship for<br />
British Hairdressing kept its members educated and<br />
inspired with weekly livestreams under the banner of the<br />
organisation’s education platform, #THEKNOWLEDGE.<br />
Prior to the Coronavirus crisis, #THEKNOWLEDGE library of online education was accessible to<br />
Fellowship members only. The catalogue of videos includes tutorials, live show recordings and interviews<br />
with a host of the industry’s leading names – from emerging talent to established artists. At the start of<br />
lockdown, the decision was quickly made to make the entire back catalogue of #THEKNOWLEDGE<br />
videos accessible to all. New videos are added weekly in addition to the existing back catalogue.<br />
Fellowship President, Ken Picton, says: ““Although it’s normally a member benefit, we decided it would be<br />
the right thing to do to make #THEKNOWLEDGE accessible to everyone over lockdown. Inspiration,<br />
education and community are at the heart of what we do at the Fellowship, and it was important for us to<br />
do everything we could to maintain productivity and creativity during this difficult time.”<br />
On top of this, the Fellowship launched weekly livestreams on social media to keep the industry<br />
engaged. This took the form of weekly interviews each Monday and pre-recorded broadcasts each
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