The Luxury Network International Magazine Issue 19

TLN
News
affected – the luxury industry is no exception. In a
combined effort, numerous organisations, including
global luxury corporations such as LVMH and Kering
have increased efforts to contribute to combatting the
pandemic.
The Luxury Network Nigeria is delighted to also be
playing a role, and has appointed philanthropic brand
ambassadors; Ocee and Ozee Mbadiwe, to spearhead
our efforts to raise the profile of key COVID projects
and individuals. Ocee and Ozee will be working with
the TLN Nigeria team to drive a collaborative effort
within and outside the luxury industry, both to help
COVID Victims, while also celebrating COVID Heroes.
We invite nominations of ‘COVID Heroes’ from all industries
and sectors. Nominations will be reviewed independently
by a panel of experts, and selected heroes
will be profiled in an exclusive interview with Business
Day to boost awareness for their projects. The heroes
will also be invited to talk about their work and projects
in an exclusive weekly Instagram Live series titled
‘Conversations with COVID Heroes’.
Another arm of the campaign titled COVID Heroes Stories
will focus on curating behind-the-scenes footage
and candid portraits of the heroes at work. A selection
of these photographs will be featured in a post-COVID
exhibition at our upcoming African Art event in Bvlgari
Hotel, Knightsbridge London. The exhibition is being
curated to lend a new perspective to the conversation
about Nigeria, with a look at how the most populous
city on the continent fought the Covid-19 crisis.
This campaign underpins our ethos of creating unique
partnerships, for greater impact. We are delighted to
use our platform to celebrate the efforts of inspirational
Nigerians and are ready to make our small contribution
to the fight against Covid-19.
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