23.06.2021 Views

ESTETICA Magazine USA (2/2021)

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

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With its unsurpassed technologies and highest standards, Goldwell has created a whole new dimension<br />

of lightening opportunities. The latest LightDimensions lineup now offers powerful lifting performance<br />

with an Anti-Yellow-System for the clearest and most even results. And now there are two new powerful<br />

LightDimensions solutions to provide even more customizable lighteninglightening: SilkLift high<br />

performance lighteners with the Anti-Yellow-System for the clearest and most even results, and the<br />

Brightener, for the perfect finish. “I was really excited when I met our model Jada as she was a dark red<br />

brown and lightening her to our Icy Aurora look for the new LightDimensions Collection would be a<br />

beautiful transformation. I used LightDimensions Silk Lift Strong in thin slices in a compacted foiling<br />

technique to create the perfect amount of lift. It is super smooth to apply and the lift was really efficient,”<br />

explained Goldwell International Artist Rebecca Hiele. “After her lifting service, I used the Brightener<br />

Natural with @Cool Pink to her regrowth first, and then to her mid lengths and ends for her Power<br />

Toning. The Brightener and pigment added perfect tonality and incredible shine,” she concludes, and<br />

the results are stunning. As a colorist behind-the-chair, Rebecca also shares, “Power Toning, with<br />

Natural or Silver Brightener, is a service I’m doing in salon consistently. Adding different @Pure<br />

Pigments gives my blondes stunning tonal finishes and the option of a 5-20 minute processing is perfect<br />

for all blonde canvases.”<br />

Goldwell's Light<br />

Dimensions provides a<br />

line-up of highperformance<br />

products<br />

and several impressive<br />

Collection Techniques,<br />

ranging from<br />

Mediterranean Ombre<br />

to Electric Blonde.<br />

Visit https://www.<br />

goldwell.com/en-us/<br />

services/lightdimensions/<br />

for more info.<br />

EXISTING SHADE<br />

Regrowth, mid-length & ends:<br />

Virgin hair 8KN<br />

Regrowth, mid-length & ends:<br />

Full head application of<br />

SilkLift Strong (first mid-length<br />

to ends, second on regrowth)<br />

35 ml SilkLift Conditioning<br />

Cream Developer 6% (20 Vol.)<br />

+ 25 gr (1 scoop) of<br />

SilkLift Strong<br />

+ 3 pumps SilkLift 2in1 Serum<br />

NEW POWER TONING<br />

+ 60 ml SilkLift Conditioning<br />

Cream Developer 3% (10 Vol.)<br />

+ 60 ml Brightener Natural<br />

+ 1 drop @Pure Pigments<br />

Cool Pink<br />

adloremter<br />

125

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