Jeweller - November 2021

News
Michael Hill to stock Seiko watches,
De Beers diamonds
Seiko watches are now available through Michael Hill Australia and New Zealand. The
retailer has also unveiled premium rings set with De Beers Code of Origin diamonds.
Jewellery chain Michael Hill International has introduced Seiko watches
across selected Australian and New Zealand stores and on its e-commerce
website. The range includes 53 “premium level” models for men and
women from Seiko’s Prospex, Presage, Armstrong, Coutura, and Le Grand
Sport Collections, and will retail from $650–$3,750.
It is the only watch brand stocked by Michael Hill, apart from its in-house
Michael Hill range; Michael Hill previously stocked Seiko watches some
years ago.
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Yukiaki Suganuma, managing director of Seiko Australia, said “Seiko is
excited to be partnering with Michael Hill. Daniel Bracken, CEO Michael
Hill International, added, “We are delighted to reignite our relationship
with Seiko and introduce a range of Seiko watches to our Michael Hill
customers in Australia and New Zealand.
Customers purchasing Seiko watches through Michael Hill will receive an
'e-guarantee', and repairs and services follow the usual Michael Hill terms
and will be carried out by Seiko.
Excluding Michael Hill, Seiko has 286 stockists in Australia and New Zealand
according to its website, including large chains Wallace Bishop, Bevilles, and
Shiels, and smaller chains Salera's, Regency Jewellers, and Hoskings.
Meanwhile, Michael Hill has also announced it will stock a range of
engagement rings set with diamonds from the De Beers Code of Origin
Trusted Source Program. The range will be part of the premium The
Solitaire By Michael Hill Collection and manufactured in Australia, set in
platinum and 18-carat gold.
A statement from Michael Hill International said, "Diamonds from the
De Beers Code of Origin Trusted Source Program reflect De Beers’ deep
commitment to social and environmental responsibility, giving the wearer
additional peace of mind and a diamond that they can be especially proud
to own and wear."
Code of Origin diamonds are guaranteed to be natural and unearthed by
De Beers in Canada, Botswana, Namibia or South Africa, conflict-free and
meeting De Beers' ethical standards, which the company describes as
"industry-leading".
De Beers claims Code of Origin diamonds also "helped protect the planet
through wildlife conservation and De Beers’ commitment to be carbon
neutral by 2030".
The collection is available online and in selected stores across Michael Hill
International's store network in Australia, New Zealand, and Canada.
apdx.com.au 1800 344 008