22.12.2021 Views

Estetica Magazine ASIA Edition (3/2021)

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

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DUALSENSES BOND PRO FROM GOLDWELL<br />

Dualsenses Bond Pro is an intensive, new range of 5 professional haircare<br />

products specifically created to provide instant strength and resilience for weak,<br />

fragile hair that is prone to breakage. It instantly reinforces and restructures hair<br />

from roots to ends, proving beyond a doubt that strong is the new beautiful!<br />

Dualsenses Bond Pro works like your own emergency responder, rescuing even<br />

the most frail hair strands without weighing them down. It’s your dream ticket to<br />

waving goodbye to the horrors of hair breakage and those dreaded split ends.<br />

How is it Different?<br />

Dualsenses Bond Pro contains a special innovative Inter-Amino-Bond Builder,<br />

which fortifies hair from the inside out. Peptides and amino-acids penetrate the<br />

hair cortex, specifically targeting the damaged areas, making the hair fibre<br />

stronger and more resilient. Meanwhile, Goldwell’s proprietary MicroPROtec<br />

Complex distributes all the essential ingredients quickly and evenly for results<br />

you can instantly see and feel.<br />

New Dualsenses<br />

Bond Pro Includes:<br />

Fortifying Shampoo to instantly<br />

deliver structure and care for weak,<br />

fragile hair;<br />

Fortifying Conditioner to<br />

immediately create stronger hair<br />

with visibly less breakage and<br />

protection against further damage<br />

when brushing or combing;<br />

60sec Treatment to instantly<br />

strengthen the hair fibre by up to<br />

100% in 60 seconds, preventing<br />

breakage and split ends and sealing<br />

the cuticle for smoothness and<br />

protection;<br />

Repair & Structure Spray to smooth<br />

the hair surface and to prep it for<br />

styling and providing long-lasting<br />

cuticle protection and day-to-day<br />

resilience;<br />

Day & Night Bond Booster to<br />

impart long-term strength and<br />

stability to each hair strand – the<br />

ultimate strengthening tool with<br />

the highest concentration of Inter-<br />

Amino-Bond Builder in the range.<br />

LIGHTDIMENSIONS FROM GOLDWELL<br />

Introducing LightDimensions from Goldwell: a whole new dimension of<br />

lightening opportunities for professional stylists. This new family of products is<br />

characterised by Goldwell’s unsurpassed technologies and now includes powerful<br />

lifting performance of up to 9+ levels and the most flexible free-hand solutions to<br />

create any shade, any technique with any level of lift.<br />

The LightDimensions product range with integrated BondPro+ Technology is<br />

perfectly matched for individual customization. Choose from the SilkLift high<br />

performance lighteners with integrated IntraLipid Technology and<br />

SilkProteinComplex for perfect conditioning; or choose the multi-purpose<br />

lightener Oxycur Platin for the most powerful lifting performance available within<br />

the LightDimensions range. SilkLift and Oxycur Platin are formulated with<br />

Goldwell’s signature BondPro+ technology to respect and protect the natural hair<br />

structure.<br />

SILKLIFT provides the best hair condition after a lightening service compared to<br />

leading competitors, resulting in ultra shiny, soft and smooth hair. Mix and match<br />

between four different lightening powders and customize the consistency by<br />

simply adding the Goldwell System Thickener.<br />

OXYCUR PLATIN delivers its most powerful lifting performance at lightning<br />

speeds. This multi-purpose lightener offers up to 9+ levels of lift for the lightest<br />

results within the LightDimensions range for any technique or service that<br />

requires the brightest effects possible.<br />

Goldwell’s Greener, Cleaner Carbon Footprint<br />

The new SilkLift packaging has been transformed from a plastic box to a pouch.<br />

With this new packaging incl. the folding box the total amount of plastic was<br />

reduced by 80% and additionally the waste volume was reduced by 85%. All folding<br />

boxes are produced out of FSC certified material under climate-neutral conditions.<br />

For further information about Goldwell visit www.goldwell.com<br />

products<br />

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