Dental Asia March/April 2022

DENTAL PROFILE
with a growing ageing population,
increasing healthcare awareness,
and expenditure on dental care.
Dental implants are also a smart
choice for adults of all ages, whether
they were born without a tooth or
have had to have teeth removed due
to injury, infection or decay. They can
also be an option for adolescents,
once facial growth and development
has been completed.
“We know that patients are looking
for safer and less invasive solutions,
as well as metal-free alternatives for
replacement procedures. Hence the
increased efficiency, effective cost
control, and time-saving nature of
digital technologies will propel the
evolution of the dental healthcare
industry.”
Through continuous innovation and
technological advances, Straumann
Group has been working towards
creating reliable implant solutions
while partnering with dental
professionals to increase a patient’s
chances for a healthy recovery and
comfort.
only. In countries where dental
services were continued, patient
visits dropped, making it a very tough
time for dental professionals and the
industry in general. Our key focus was
on safety first and doing all we can to
protect people, prevent the disease
from spreading, and slow the spread
of COVID-19. Our second priority was
looking after our businesses so that
we can offer an even better service
when normal life returns,” Vida said.
The Straumann Group has taken
several initiatives to provide
additional help and support to
customers at this time. By ensuring
that all their services and solutions
remained available, the group was
able to provide sufficient stock to
meet demands. Moreover, their sales
teams and customer services were
available online or by phone to help
with any requirements or concerns.
“We also took the time to share
valuable business insights and
recovery plans to help when things
return to normal. Many dental
professionals were using the break
from normal work to catch up on the
latest techniques, new treatment
solutions from remote monitoring,
intraoral scanning, and implant
immediacy protocols. Straumann’s
SMART education platform was
particularly popular with general
dentists. Offered free-of-charge, it
featured a large number of live and
archived webinars with global key
opinion leaders. On top of this, our
academic partner, the ITI, offered
free access to the online academy,”
she revealed. DA
“Our award-winning technologies
are premium solutions designed to
improve patient treatment, shorten
treatment times, and make tooth
replacement less intrusive all the
while increasing patient’s chances
for a healthy recovery and comfort
with a portfolio of design, materials
and surfaces, including groundbreaking
technologies,” she added.
TRULY LIVING IN
UNPRECEDENTED TIMES
The COVID-19 pandemic has
disrupted business operations
around the world, and the medical
realm is no exception. Yet, even in
times of crisis, Straumann Group
remained purpose-driven and
motivated to serve the community.
“Many dental practises had to either
shut down completely or were
restricted to emergency procedures
32 DENTAL ASIA MARCH / APRIL 2022