Automotive Exports August 2022

Demand
for vehicle
refrigerators is
increasing
Suphi Komut, the General Manager
of DEKO brand, which exports to
22 different countries in 4 different
continents, talked about the future
targets of the brand to Automotive
Exports magazine.
Suphi Komut, the General Manager of DEKO
Can you tell us about the
establishment story of the
DEKO brand?
Our company’s aim is to manufacture new
value-added products that have never
been produced yet by developing new
production techniques and technologies.
We set out for this purpose. At first, we
started with consultancy and then we
progressed on mobile vehicle refrigerators.
Which products do you have in
your product range? What are your
activities in general?
In the mobile vehicle refrigerator segment;
we have products for Truck and Heavy
Vehicle, Minibus and VIP sector, Offroad
and Military vehicles, Vaccine and Medicine
Transport, Boat, Yacht, Caravan industries.
In addition, customer-specific OEM product
design and production are also carried out.
These products are exported to 22 different
countries in 4 different continents abroad.
Can you evaluate the demand for
vehicle refrigerators? What types of
vehicle owners make demands on you?
With the pandemic process, there has
been an increase in the sales of individual
products. The fact that people move away
from cities and turn to nature has led
to serious increases in the camping and
caravan sector. The sector continues to grow
rapidly. Both new companies producing
existing products and new products that
have never been produced until now have
been introduced to the market. Usually, we
have two different sales, areas for individual
own personal use and areas as part of his
professional life. A significant increase is
observed in both groups.
Do you have activities abroad? Are
you considering investing in different
areas within your sector? Will you
increase your investments on behalf
of the automotive sector in the
future?
We do not have any production-related
activities abroad. However, our customer
network covers the whole of Europe.
We are continuing our new product
development and patent studies on new
type refrigerators to be used for electric
vehicles without using any energy from the
vehicle (i.e. without shortening the vehicle
range).
In the automotive sector, we plan to reach
more widespread customers by developing
new technologies that will produce more
value-added products. Flexible Molding
Technique and Fast Ice Making Technology
are only available in the products produced
by our company in the world. Likewise, we
continue to work on new technologies that
we plan to do in the future.
What are the policies you have
determined to increase customer
satisfaction?
In order to increase our customers’
satisfaction, we have successful business
results in developing products that can
perform above their expectations. For
example, our Rapid Ice Making Technology
can make ice 3-4 times faster than a home
refrigerator.
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