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Camping Trade World – Issue 09

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CARAVAN SALON 2022 PREVIEW<br />

caravanning and outdoor of<br />

Messe Düsseldorf, explained:<br />

“With this option we want to<br />

further develop the first Friday<br />

of the fair while allowing<br />

our exhibitors to invite their<br />

buyers selectively. This creates<br />

a professional setting for<br />

discussing orders, business<br />

exchange and networking.<br />

“We are very satisfied that<br />

we succeeded in convincing<br />

many new companies and<br />

numerous repeaters of our<br />

concept. The exhibition area<br />

will grow by three halls. This<br />

means we will be presenting<br />

the ranges of 650 exhibitors<br />

on 250,000 square metres in<br />

16 halls in total. CARAVAN<br />

SALON is the only place to<br />

see the full line-up of brands<br />

thereby offering the kind of<br />

direct product comparison that<br />

is also only possible with us<br />

in Düsseldorf. We look to this<br />

year’s event full of optimism<br />

and anticipation.”<br />

BUILDING ON SUCCESS<br />

It says a lot about this industry<br />

that Caravan Salon never<br />

actually missed an event at<br />

any point during the worst of<br />

the COVID-19 pandemic. In<br />

2020, a subdued but successful<br />

event managed to take place<br />

with limited numbers and strict<br />

health precautions. In 2021,<br />

that was hugely expanded to<br />

an almost normal event, still<br />

with some precautions and<br />

▲ Düsseldorf is a great city and the Messe is a terrific venue.<br />

restrictions regarding masks<br />

and vaccination status. Now,<br />

in 2022, where large parts of<br />

the world seem to have gotten<br />

past the worst of the pandemic,<br />

or are at least learning to live<br />

with it, we can expect a bumper<br />

show that takes us back to<br />

pre-pandemic event levels of<br />

attendance, excitement and<br />

hopefully success for businesses<br />

too. Caravanning and its<br />

associated hobbies are still<br />

flying high, despite challenges<br />

still faced by many when it<br />

comes to raw material supply<br />

and shopping. The iron is still<br />

hot, and Caravan Salon is in<br />

the perfect position to strike<br />

with some force.<br />

Daniel Onggowinarso,<br />

managing director of the<br />

German caravan industry<br />

association (CIVD), said:<br />

“Vacationing with motorhomes<br />

and caravans has seen<br />

enormous and constantly<br />

growing uptake for more than<br />

ten years. The pandemic then<br />

reinforced the trend towards<br />

individual and near-nature<br />

travelling yet again.<br />

“Since travelling has<br />

become possible again with<br />

almost no restrictions people<br />

are planning their holidays<br />

at full speed. This means a<br />

visit to CARAVAN SALON<br />

pays off all the more for both<br />

caravanning lovers and newbies<br />

because there is no other<br />

place where the bandwidth<br />

of vehicles and accessories is<br />

so broad, and products can be<br />

experienced in such a handson<br />

way.”<br />

EXPLORING NEW PATHS<br />

Away from its traditional<br />

homeland of leisure vehicles,<br />

Caravan Salon is looking to<br />

expand more into the arenas of<br />

tent camping and more general<br />

outdoor leisure activities. In<br />

hall three this year, expect to<br />

find the ‘travel and nature’<br />

section of the show, which will<br />

be bigger and better than ever<br />

before. Stefan Koschke said:<br />

“People have a renewed desire<br />

to discover new destinations<br />

and the combination of mobile<br />

travel and regions offering<br />

outdoor activities is very<br />

popular. Whether it’s hiking,<br />

cycling or boat tours with<br />

canoes and kayaks, the great<br />

outdoors beckon and more<br />

and more people are heeding<br />

the call. This form of holiday<br />

is particularly in demand, as<br />

it can be planned individually,<br />

but can also be undertaken<br />

quite spontaneously. And I am<br />

DUSSELDORF CALLING<br />

Dusseldorf is Germany’s seventh largest city and lies<br />

on the confluence of two of the nation’s most famous<br />

rivers: the Rhune and the Düssel. The city is known<br />

for its cultural richness with many museums and an<br />

opera house. One of its most iconic buildings is the<br />

Rheinturm <strong>–</strong> a 168m tower on the banks of the Rhine<br />

that gives amazing views of the city and surrounding<br />

area from its observation deck, restaurants and bars.<br />

The city is also known for being a very green urban<br />

environment with major parks such as the 28-hectare<br />

Hofgarten, Nordpark and Südpark offering beautiful<br />

places to explore for tourists and locals alike.<br />

Düsseldorf has a thriving carnival scene with a million<br />

visitors a year who normally arrive for the Shrove<br />

Monday procession and is also said to be the place<br />

where the tradition of cartwheeling was originated.<br />

Country: Germany<br />

Capital of: North Rhine-Westphalia<br />

Population: 620,000<br />

Area: 217,000sqkm<br />

Timezone: CET<br />

Lord Mayor: Stephan Keller<br />

www.campingtradeworld.com | 33 35

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