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I NOMADIC LIFESTYLE I SPECIAL FEATURE I<br />
Urbanista launches world’s<br />
first self-charging, solarpowered<br />
headphones<br />
ADVERTORIAL<br />
Los Angeles are the world’s first self-charging, solar-powered,<br />
wireless active noise-cancelling headphones. This step forward in<br />
headphone technology innovation comes courtesy of Urbanista, a<br />
Swedish lifestyle audio brand inspired by cities and urban life.<br />
Urbanista's Los Angeles headphones offer<br />
virtually unlimited playtime with solar<br />
charging which continues working when<br />
exposed to both indoor and outdoor light.<br />
Thanks to advanced green technology,<br />
the headphones can convert all outdoor<br />
and indoor light into energy. Listeners can<br />
also enjoy advanced hybrid Active Noise<br />
Cancelling, which works to instantly reduce<br />
intrusive background noise. Alternatively,<br />
Ambient Sound Mode allows users to stay<br />
aware of surrounding sounds.<br />
Furthermore, listeners can enhance their<br />
audio experience with the Urbanista mobile<br />
app for both iOS and Android. The mobile<br />
companion provides information on how to<br />
get the most out of Los Angeles playtime,<br />
with visual guides to solar charge levels<br />
and usage. Customers can also use the app<br />
to customise headphone controls and<br />
configurations.<br />
“Los Angeles has been a highly<br />
anticipated product and an<br />
advancement in technology<br />
that our industry has been<br />
waiting for”, says Urbanista<br />
CEO Anders Andreen. “We are<br />
pleased to announce Urbanista<br />
Los Angeles is now shipping<br />
worldwide and we are excited to be<br />
delivering this ground-breaking technology<br />
to the market.<br />
“It is not often innovations such as this one<br />
come along and I am personally looking<br />
forward to seeing how our customers enjoy<br />
an entirely new way of consuming content<br />
on the go”.<br />
Named after America’s city of angels, the Los<br />
Angeles headphones are available now in<br />
Midnight Black and Sand Gold colourways<br />
Hall 1.2 / Stand 219<br />
KEY SELLING<br />
POINTS<br />
Virtually infinite<br />
playtime<br />
Always charging<br />
when exposed to<br />
light, both outdoors<br />
and indoors<br />
80 hour battery<br />
reserve<br />
Call, connect and listen<br />
to music in confidence<br />
with the Jabra Elite 5<br />
Today, Jabra, introduces a new<br />
addition to its true wireless<br />
range, the Jabra Elite 5. The<br />
brand's latest earbuds are<br />
designed for those needing to<br />
make calls on the go or who<br />
enjoy immersing themselves<br />
in media during leisure. They<br />
make it possible for individuals<br />
to focus on what really matters,<br />
with new Hybrid Active Noise<br />
Cancellation (ANC), powered<br />
by the Qualcomm QCC3050<br />
Bluetooth chipset. The<br />
Hybrid ANC uses feedback<br />
microphones on the inside<br />
of the ear, and feedforward<br />
microphones on the outside.<br />
The ANC performance is<br />
therefore less sensitive to<br />
how you position the buds in<br />
the ear and it ensures a more<br />
reliable noise cancellation<br />
across a wider range of<br />
frequencies. The product's<br />
ergonomic design provides an<br />
all-day wearing comfort, even<br />
after the 7hrs play time with<br />
ANC on (28hrs with case)<br />
Hall 1.2 / Stand 216<br />
KEY SELLING<br />
POINTS<br />
Hybrid Active Noise<br />
Cancellation (ANC) blocks<br />
more background noise,<br />
powered by the QCC3050<br />
Bluetooth SoC<br />
Powerful 6mm speakers for<br />
goosebump-inducing, heartracing,<br />
soaring sound<br />
6-microphone call<br />
technology with wind noise<br />
suppression<br />
IFA INTERNATIONAL • FRIDAY 2 ND SEPTEMBER 2022 23