adopting a mature growth strategy almarai company - Search Center ...
adopting a mature growth strategy almarai company - Search Center ...
adopting a mature growth strategy almarai company - Search Center ...
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ALMARAI<br />
GCC dairy market is expected to grow<br />
at CAGR of 9.5%<br />
March 05, 2012<br />
DAIRY MARKET<br />
INITIATION OF COVERAGE EQUITY RESEARCH<br />
GCC demand for dairy products reached 1.9 billion liters in 2011, 23.1% out of them are fresh milk.<br />
Chart 4: GCC Dairy Market by Products<br />
Source: Nielsen Company, 2011<br />
Reflecting its demography, KSA represents around 63% of total GCC demand, followed by UAE<br />
(17.5%) and Kuwait (6.9%).<br />
Chart 5: GCC Dairy Market Breakdown<br />
Source: Nielsen Company, 2011<br />
The GCC dairy market was valued at USD 3.2 billion in 2011, and it is expected to grow at a CAGR of<br />
9.5% in the coming 3 years. Overall, Almarai has the leading market share with 35.3%, followed by<br />
Nestle (7.5%) and Alsafi (7.3%). This market share changes from one product to another.<br />
Chart 6: GCC Top 3 Players by Products<br />
Source: Nielsen Company, 2011<br />
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