menejmentis safuZvlebi
menejmentis safuZvlebi
menejmentis safuZvlebi
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
horizontaluri komunikaciebis mizani aramarto iTvaliswinebs viRacis<br />
informirebas raRacis Sesaxeb, aramed Seicavs Txovnebs mxardaWeris an<br />
moqmedebebis koordinaciis Taobaze. horizontaluri komunikacia iyofa sam<br />
kategoriad:<br />
1. problemebis gadaWra ganyofilebebis farglebSi. aseTi<br />
Setyobinebebi, rogorc wesi, dakavSirebulia amocanebis<br />
SesrulebasTan. magaliTi: `mariam, ver dagvexmarebi samedicino<br />
preparatebis xarjebis blankis SevsebaSi?~<br />
2. ganyofilebebis muSaobis koordinacia. Setyobinebebi, romlebsac<br />
cvlian ganyofilebebi, mimarTulia erToblivi proeqtebis an saerTo<br />
amocanebis Sesrulebaze. magaliTi: `giorgi, Tu SeiZleba<br />
daukavSirdi marketingis da warmoebis ganyofilebas da SeuTanxmdi<br />
Sexvedraze. droa ganvixiloT axali amwyobi xazis speficikaciebi.<br />
rogorc Cans, Cven maT moTxovnebs ver SevasrulebT.~<br />
3. cvlilebebisa da gaumjobesebebis iniciativebi: aseT Setyobinebebs<br />
gundebi cvlian organizaciis Secvlis, ganviTarebis, gaumjobesebis<br />
mizniT. magaliTi: `Cven vamartivebT mivlinebebis gaformebis<br />
procedurebs da gvsurs siaxleebi Tqvens ganyofilebasTan erTad<br />
ganvixiloT.~<br />
horizontaluri komunikaciebi gansakuTrebiT mniSvnelovania swavlebad<br />
organizaciebSi, sadac TanamSromlebis gundebi mudmivad wyveten<br />
problemebs da muSaobis axal meTodebs eZeben. gaixseneT (me-3 Tavi), rom<br />
saqmianobis saxeebis koordinaciis gaumjobesebisaTvis bevri organizacia<br />
aqtiurad iyenebs horizontalur komunikacias: qmnian specialur jgufebs,<br />
komitetebs da matricul struqturebsac ki.<br />
komunikacia gundebSi<br />
horizontaluri komunikaciebis gansakuTrebuli tipia komunikacia<br />
gundebSi. gundebi iqca `agurebad~, romlebisganac bevri Tanamedrove<br />
organizaciaa agebuli. gundebis wevrebi erToblivad muSaoben erTi da<br />
imave amocanebis ganxorcielebaze da komunikaciis struqturaze<br />
damokidebulia miRebuli Sdegebi da Sromisgan kmayofilebis xarisxi.<br />
gunduri komunikaciis procesebis gamokvlevebi, rogorc wesi,<br />
koncentrirebulia komunikaciebis centralizaciis xarisxze da gundis<br />
amocanebis xasiaTze (maTi urTierTdamokidebuleba warmodgenilia nax. 5.12ze).<br />
centralizebul qselSi, problemebis gadawyveta da gadawyvetilebebis<br />
miReba gulisxmobs gundis wevrebis urTierTqmedebas erTsa da imave<br />
TanamSromelTan. decentralizebul qselSi, gundis wevrebis erTmaneTTan<br />
urTierToba Tavisufalia da isini erTnairad amuSaveben informacias da<br />
iReben SeTanxmebul gadawyvetilebebs.<br />
centralizebul komunikaciis sistemaSi martivi problemebis<br />
gadawyvetis efeqtianobis gamokvlevam uCvena maTi maRali mwarmoebluroba.<br />
gundis wevrebs SeeZlod ubralod gadaecaT informacia liderisTvis,<br />
romelic iRebda gadawyvetilebebs. decentralizebuli qselebi ufro nela<br />
wyveten martiv problemebs, radganac informacia `moivlis~ gundis yvela<br />
wevrs manamde, sanam viRac mTlianad ar Seagrovebs mis yvela nawils da<br />
ipovnis gadawyvetas. Tumca, rac ufro rTuldeboda problemebi, miT ufro<br />
swrafad muSaoben decentralizebuli qselebi, radganac informacia erT<br />
123
Change language