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is truly carried away by “these sensational meetings”.<br />
All these businesspeople had taken part in one of the<br />
more than one hundred conventions held in Salzburg<br />
every year – and could hardly wait to return to the<br />
leading conference region at the heart of Europe.<br />
But it’s not just that central location that makes<br />
the City and Region of Salzburg the perfect places to<br />
organise conferences and conventions of every kind,<br />
including product presentations, training courses,<br />
sales meetings and annual meetings. There are also<br />
the unmatched technical standards at the conference<br />
centres, the short distances between the hotels and<br />
locations (especially in Mozart’s home city of<br />
Salzburg itself) and the political and social stability,<br />
all good reasons for the 24 million overnight stays the<br />
city and region accumulate every year. This comprehensive<br />
product is rounded off by a wide-ranging<br />
cultural and tourism industry throughout the region,<br />
throughout the year, which includes 185 lakes,<br />
7,200 km of hiking paths, 1,700 kilometres of pistes<br />
and 18 golf courses.<br />
“Salzburg’s central location makes it just perfect,”<br />
says Markus Oberhamberger of Brandboxx, one of the<br />
region’s leading providers of conference locations,<br />
offering 6,500 square metres of events space. “Its<br />
transportation connections are also amazing.” For 25<br />
years now, major companies ranging from Adeg to<br />
Spar, Porsche and Danish company Bettenlager have<br />
been organising some 30 major conferences a year here.<br />
Around 600 brands in the Brandboxx portfolio have<br />
now opened permanent showrooms here.<br />
Daniela Minatti is equally enthusiastic about<br />
amadeus-terminal2 at Salzburg Airport, where<br />
conferences for between 200 and 1,700 guests are held<br />
on floor space of around 2,600 square metres. “These<br />
can range from major product presentations for new<br />
models by VW or Mercedes to more traditional<br />
corporate conventions,” Minatti says. “Many clients<br />
value the fact that they we can give their guests<br />
access by charter airline directly to the entrance of the<br />
event.”<br />
Guests who would rather hold their meeting at the<br />
heart of Mozart’s home city, on the other hand, will<br />
almost certainly be better off staying at the Castellani<br />
Parkhotel. With five seminar rooms, total floor<br />
space of 370 square metres and capacity for up to<br />
250 people, this newly-renovated first-class design<br />
hotel – a listed building – is perfectly suited to more<br />
intimate events. “Our motto is ‘modern meets<br />
classic’, and the thinking behind that motto is a<br />
recurring theme throughout the hotel,” says<br />
Marketing Manager Sabine Hackl. “All our clients, no<br />
matter whether they are opera lovers, individuals or<br />
business guests, value this unmistakeable ambience.”<br />
The City and Region of Salzburg offer five major<br />
conference and event sites each, according to the<br />
Salzburg Convention Bureau, a service centre<br />
specialising in this tourism sector. As well as a<br />
wide-ranging product range – including the latest<br />
technical equipment, top gastronomic services, and<br />
unique leisure-time activities – all these locations<br />
have a secret weapon, a little something the<br />
Austrians refer to as a ‘Zuckerl’, or sweetener: the<br />
Salzburg Conference Fund. If you hold a convention<br />
here for 250 international participants or more and<br />
stay for at least two nights, then that event will<br />
qualify for support from the region of anything up to<br />
11,000 euros. q<br />
INFO<br />
Austrian Meetings & Events<br />
www.austrian.com/Info/<br />
AustrianServices/MeetingAndEvents<br />
Brandboxx<br />
T +43 662 46870<br />
www.brandboxx.at<br />
amadeus-terminal 2<br />
Flughafen Salzburg<br />
T +43 662 8580 704<br />
www.amadeus-terminal2.com<br />
Castellani Parkhotel<br />
T +43 662 20600<br />
www.parkhotel-castellani.com<br />
Salzburg Convention Bureau<br />
T +43 662 88987 271<br />
www.salzburgcb.com<br />
Salzburg Congress<br />
T +43 662 88987-0<br />
www.salzburgcongress.at<br />
Messezentrum Salzburg<br />
T +43 662 24040<br />
www.kongressmesse.at<br />
Die einzigartige Eventlocation mit eigenem Flughafen<br />
• Fensterfront mit Blick auf die Festung und Salzburger Bergwelt<br />
• eigener Autobahnanschluss und ausreichend Parkplätze<br />
• 2600 m² Veranstaltungsfläche<br />
• Bühne, Cateringbereich, Künstlergarderobe<br />
• Standard- und Eventbeleuchtung<br />
www.amadeus-terminal2.com
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