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PHILIPP PLEIN S/S 18<br />
Ladies and gentlemen,<br />
start your engines…<br />
This season, Philipp Plein revs up and unleashes a tire-screeching, engine-roaring<br />
spectacle of fast and glorious fashion. As 15 super cars<br />
including Ferraris, Lamborghinis, Porsches and a metallic McLaren race<br />
around a track at breakneck speed ,and performers courtessing a live<br />
rendition of Greased Lightning, a gang of boy racers and tough girls<br />
pound down the runway. Buckle up: this is pedal-to-the-metal style for<br />
Spring/Summer 2018.<br />
The quiffed men strut like juvenile delinquents from West Side Story,<br />
cigarette stuck behind their ears, Marlboro packs rolled in their t-shirt<br />
sleeves. Feeling the need for speed, these rock’n’roll rebels are ready<br />
for action: their frayed denim and studded leather jackets are covered<br />
in patches of chequered flags, flaming eight balls, fiery skulls and<br />
‘Glorious Bastards’ insignia; their jeans decorated in hand-sewn appliqued<br />
red flames.<br />
With all the high-school swagger of Rizzo from Grease, the girls hold<br />
their own in leather bomber jackets, cropped tops, leggings and killer<br />
heels bejewelled in words like ‘Rock, ‘Roll’, ‘Love’ and ‘Kiss’. But<br />
these are not trophy women waiting in the pit-stop, they’re petrol<br />
heads like the boys, with sequinned roaring tigers and coiled cobras<br />
hand-stitched onto their wardrobe. These are blood brothers and sisters,<br />
all members of the same speed-obsessed squad.<br />
Mirroring the fetish of customizing muscle cars into one-off works of<br />
art, Plein’s signature embellishment excels into top gear for this collection.<br />
Hooded crocodile and leather biker jackets are decorated with<br />
airbrushed paintings of ‘Death Proof’ hot rods and skulls with lightning<br />
bolts – the same designs emblazoned across the hoods of the cars<br />
skidding past. Each is a limited edition piece of pimped-up couture.<br />
Whether it’s embossed leather stars on t-shirts and red python go-faster<br />
stripes on bomber sleeves or the fine-tuned pistons of an engine, this<br />
gang has an eye for detail. They understand that every single element<br />
counts; it’s the difference between winning and a wipeout on the track,<br />
and on the street. And, like their cars, they want hyper, adrenalinefuelled<br />
fashion for life in the fast lane. Noise, power and speed is their<br />
religion. No guts, no glory their mantra.<br />
www.philipp-plein.com<br />
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