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20 ARE YOU A CONSULTANT OR CORpORATE DESIgNER? Figure out where you belong in the design world. QUIZ!
04 KNOW YOUR AUDIENCE Would you like a little extra money or a little extra coolness? Do you sketch your favorite product over and over again or are you promiscuous with what you sketch? Do you leave your pant leg rolled up after riding a bike? Can you pass a drug test? Are you better at Powerpoint or InDesign? Would you prefer working in a cubical with an Aeron chair or in a dilapidated warehouse? Do you see yourself primarily as a person or a designer? Do you have a mustache, tattoos or wear feathers in your hair? Do you really care if your shampoo has sulfates in it? Do your shoes give shoes to poor children? Do you want to live close to home? Would you like to live in the suburbs or the city? Do you like to drive your car or ride your bike? Which Macrobrew do you prefer: High Life or PBR? Do you prefer Xbox or Wii? Would you prefer to shop at Whole Foods or a farmer’s market? Do you brush with Crest or Burt’s Bees toothpaste? Do you prefer glossy or matte? (circle one) money monogamous roll it down yes PowerPoint cubical person no no no yes suburbs car High Life Xbox Whole Foods Crest glossy coolness promiscuous leave it up no InDesign warehouse designer yes yes yes no city bike PBR Wii Farmer’s Market Burt’s Bees matte If you circled mostly out of the left column you are a corporate whore! If you circled mostly out of the right column, you are an insufferable hipster and belong in a consultancy. Please don’t take this survey very seriously; it will look dated soon. 21
Page 1: HIRE ME?! THE PORTFOLIO HANDBOOK A
Page 5 and 6: TABLE OF CONTENTS WHAT ARE “THEY
Page 7 and 8: THIS IS SOO-SHIN. HE’S THE TOp DO
Page 9 and 10: DUDE, I DON’T EVEN kNOW WHAT pEOp
Page 11 and 12: 00 KNOW YOUR AUDIENCE kNOW YOUR AUD
Page 13 and 14: Ok...NOW WHAT? HERE ARE SOME THINgS
Page 15 and 16: 01 HEALTHY HAbITS HEALTHY HABITS TI
Page 17: 02 SHOWING OFF YOUR DESIGN SHOWINg
Page 22 and 23: 22 From top-left: Tracy Subisak’s
Page 24 and 25: 24 Matt uses dotted lines & color f
Page 26 and 27: CREATINg THE DOCUMENT 07 - USE INDE
Page 29 and 30: 07 USING INDESIGN USINg INDESIgN TH
Page 31 and 32: 08 GRIDS USE A gRID gRIDS ARE A gRE
Page 33: 08 GRIDS This is an example of a cl
Page 36 and 37: 36 Serif Sans-Serif I BE TITLE I’
Page 38 and 39: 38 LEgIBILITY The most important pa
Page 40 and 41: 40 A BAD RESUME Arbitrary graphic t
Page 43: 11 PLACING CONTENT pLACINg CONTENT
Page 46 and 47: TELLINg A STORY 13 - STORYTELLINg 1
Page 49 and 50: 13 STORYTELLING STORYTELLINg You ha
Page 51 and 52: 13 STORYTELLING pRODUCT MANUAL Anot
Page 53 and 54: 13 STORYTELLING THE CHRONOLOgICAL S
Page 55: 13 STORYTELLING Out with the OLD, i
Page 58 and 59: 58 NEGATIVE SPACE CREATE THE ILLUSI
Page 61 and 62: 15 bRAINSTORMING BRAINSTORMINg Brai
Page 63: 15 bRAINSTORMING LINkS While plotti
Page 66 and 67: 66 LINk YOUR RESEARCH... ...TO YOUR
Page 69 and 70: 17 SKETCHES SkETCHES Well here it i
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17 SKETCHES THE NOT-SO-SExY SkETCH
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17 STEp 1 SKETCHES SCANNINg SkETCHE
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17 SKETCHES AFTER ADJUSTMENTS 75
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ER” n and e ABILITY (52) EASY TO
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19 FINALIZATION FINALIZATION Finall
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19 FINALIZATION LINkINg YOUR INSpIR
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19 FINALIZATION THAT’S A WRAp Dev
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I DON’T WANT TO ASk THIS gUY FOR
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20 PROFESSIONALS wisdom from above
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21 MING HSIEH i’m not a graphic d
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22 KRISTEN bECK things i wish i kne
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23 DAN CLIFTON finding inspiration
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24 JINCE KURUVILLA storytelling fro
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Don’t get discouraged. We’ve be
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WHERE’S THAT BUTTON THAT LETS ME
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25 INDESIGN PDF INDESIgN pDF ExpORT
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26 SIZE REDUCTION SIZE REDUCTION FU
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02 27 PRINTING TIPS pRINTINg TIpS H
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gOOD LUCk Portfolios are a bitch to
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THANk YOU, WE LOVE YOU We’d like
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