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A blueprint for profitable retailing in China - Tesco PLC

A blueprint for profitable retailing in China - Tesco PLC

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The build<strong>in</strong>g blocks towards greater success<br />

• Customer <strong>in</strong>sight<br />

Page 27<br />

- us<strong>in</strong>g dunnhumby to respond first to chang<strong>in</strong>g customer needs and lifestyles as <strong>in</strong>comes rise<br />

• Regional structure<br />

- succeed<strong>in</strong>g <strong>in</strong> a country the size of a cont<strong>in</strong>ent requires local customer and operational focus<br />

• Integrated supply cha<strong>in</strong><br />

- provides a unique competitive advantage, br<strong>in</strong>g<strong>in</strong>g scale and <strong>in</strong>frastructure to deliver great products and prices <strong>for</strong> customers<br />

• Operat<strong>in</strong>g Model<br />

- proven, efficient and effective Processes, Systems and Organisational Capability to enable rapid growth at lower cost ratios<br />

• Local leaders<br />

- the w<strong>in</strong>n<strong>in</strong>g comb<strong>in</strong>ation of <strong>in</strong>-depth local market knowledge coupled with <strong>Tesco</strong> Values, leadership and operat<strong>in</strong>g skills<br />

• Focus on deliver<strong>in</strong>g over the long term<br />

- <strong>in</strong>vestment and decisions that will provide a strong base <strong>for</strong> generations of customers<br />

• High quality property<br />

- a unique strategy <strong>for</strong> future-proof retail developments<br />

27

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