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not just for emergencies, but for ‘everyday’ emergencies or communications in smaller groups,” says Cohen. Most customers so far are Fortune 1000 companies and federal, local and regional government agencies, including the US Postal Service, Bank of New York, Pfizer, the US Department of Health and Human Services and the Department of Veteran’s Affairs. Pricing for the service is similar to that of a cellphone plan: A subscription fee based on the number of contacts in a system and a fixed number of minutes, with additional fees for overage. The company plans to introduce a consumer model in April. “Someday every organization will have SWN or something like it. And every individual in an organization will use SWN or something like it,” predicts Cohen. TravelPost.com: Let your experiences help us be your guide TravelPost.com founder Sam Shank aims to build “the ultimate travel tool” for consumers. While traditional travel guides and travel-advice sites such as Trip Advisor (a speaker at PC Forum last year) provide reviews from experts and other people, they offer no way to get recommendations from people who are like you, Shank observes. The site launched in October 2004 with a suite of travel journaling tools that include interactive and personalized maps. Over the coming months the site will deploy a series of tools that help visitors create a travel profile and publish and share personal travel experiences including where they’ve been, what they liked and what they would like to do. TravelPost will then find users recommendations and tips from other travelers with similar preferences. “How do you plan trips? You begin by talking to people like you – your friends,” says Shank. “They give the best recommendations. TravelPost taps into the power of the network to give you a wider breadth of advice.” At PC Forum the company will announce a “major strategic partnership in reviews and recommendation space,” he says. Initially the company will earn Google AdWords revenue, but Shank plans to integrate “transactional opportunities that match customers’ particular tastes and preferences.” 58 RELEASE 1.0 WWW.RELEASE1-0.COM
Company Presenters BY CHRISTINA KOUKKOS Some of this year’s company presenters help us discover, personalize and share digital content and data, and then bring it into a real-world context. The last three help CIOs give employees tools to make the CIO’s job easier! Search and data Just as photo-sharing sites help users organize and share photos of the past, TRUMBA will help users organize and share their time in the (near) future. EVDB hopes to become the de-facto database of event listings, with tools to help people discover events they might be interested in. ENDECA uses faceted classification techniques to provide guided navigation through large, regular data sets such as parts catalogs. SIDEREAN SOFTWARE helps users navigate large data sets with complex relationships among the parts, such as a product catalog connected to a database of product developers, a sales team, and a library of technical papers. Real-world IMPINJ uses patented manufacturing techniques to develop low-cost, low-power and efficient RFID tags. GROUPER NETWORKS is a peer-to-peer file-sharing network with built-in community and privacy, and an operating plan that might help keep it legal. EPOCRATES provides wireless data services for health-care professionals. When BRIGHTCOVE launches later this year, it will be a syndicated commerce service for video content. For CIOs REARDEN COMMERCE offers an e-commerce platform and service grid for employee business services and more. OPERA SOFTWARE has developed a Web browser for mobile devices that delivers the true mobile Internet. JOTSPOT is a wiki provider that also offers standard functional workflow and light data tools so that users can develop “mini-applications.” MARCH 2005 RELEASE 1.0 59
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ESTHER DYSON’S MONTHLY REPORT Rel
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SUNDAY, MARCH 20 PRESENTATIONS - Th
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Page 39 and 40: INTERVIEW - Ann Livermore, Hewlett-
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Page 55 and 56: AFTERNOON SESSIONS THE GALLERY BY C
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Page 87 and 88: Calendar of High-Tech Events E JULY
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