Why Paper Is Eternal - Joan Shorenstein Center on the Press ...
Why Paper Is Eternal - Joan Shorenstein Center on the Press ...
Why Paper Is Eternal - Joan Shorenstein Center on the Press ...
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
aged people, older businesses tend to be set in <strong>the</strong>ir ways, less inclined to<br />
change with <strong>the</strong> times. And newspaper culture is particularly hidebound.<br />
The link led to an Associated <strong>Press</strong> wire story picked up by <strong>the</strong> <strong>on</strong>line<br />
editi<strong>on</strong> of The Guardian, <strong>the</strong> L<strong>on</strong>d<strong>on</strong> daily. Datelined Stockholm, Sweden, <strong>the</strong><br />
story began:<br />
For centuries, readers thumbed through <strong>the</strong> crackling pages<br />
of Sweden’s Post-och Inrikes Tidningar newspaper. No l<strong>on</strong>ger.<br />
The world’s oldest paper still in circulati<strong>on</strong> has dropped its<br />
paper editi<strong>on</strong> and now exists <strong>on</strong>ly in cyberspace. The<br />
newspaper, founded in 1645 by Sweden’s Queen Kristina,<br />
became a Web-<strong>on</strong>ly publicati<strong>on</strong> <strong>on</strong> Jan. 1. It’s a fate, many<br />
ink-stained writers and readers fear, that may await many of<br />
<strong>the</strong> world’s most venerable journals.<br />
“We think it’s a cultural disaster,” said Hans Holm, who<br />
served as <strong>the</strong> chief editor of Post-och Inrikes Tidningar for 20<br />
years. ‘It is sad when you have worked with it for so l<strong>on</strong>g and<br />
it has been around for so l<strong>on</strong>g.” 9<br />
For any<strong>on</strong>e unfamiliar with Swedish society, it was impossible to know if<br />
Holm was right that this is a “cultural disaster.” Were those “crackling pages”<br />
really that significant to Swedes? In fact, according to <strong>the</strong> story, <strong>the</strong> world’s<br />
oldest newspaper currently has a circulati<strong>on</strong> of “<strong>on</strong>ly 1,000 or so,” or less than<br />
that of many American college newspapers. Since <strong>the</strong> news outlet itself was not<br />
vanishing but merely moving to a new delivery mode, it wasn’t clear what<br />
exactly <strong>the</strong> editor felt was being lost, and his comments did not specify. Nor<br />
did he cite any functi<strong>on</strong>s that it would no l<strong>on</strong>ger perform, or would perform<br />
7