Solution Provider Handbook - OCS
Solution Provider Handbook - OCS
Solution Provider Handbook - OCS
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1. VPN Program – Steps to Success<br />
2. VPN Partner Benefits At-a-Glance<br />
3. Get Enabled<br />
Accreditations and Certifications<br />
Partner University<br />
<strong>Solution</strong> Competencies<br />
Specializations<br />
Partner Exchange<br />
Marketing Academy<br />
4. Create Demand<br />
GRID<br />
Partner Marketing Bureau<br />
Website in a Box<br />
Event in a Box<br />
Seminar and Event Support<br />
Market Development Funds (MDF)<br />
Lead Distribution<br />
5. Sell VMware <strong>Solution</strong>s<br />
Volume Purchasing Program (VPP)<br />
Enterprise Licensing Agreements (ELAs)<br />
Support and Subscription (SnS) Renewals<br />
<strong>Solution</strong> Enablement Toolkits (SETs)<br />
6. Earn Rewards<br />
<strong>Solution</strong> Rewards<br />
advantage+<br />
Sales Rewards<br />
Premier Rewards<br />
7. VPN Foundation<br />
Partner Central<br />
Partner Logo and Messaging<br />
Partner Communications: Blogs and Social<br />
Media<br />
Partner Profile and Partner Locator<br />
Technical Support<br />
Not for Resale (NFR) and Internal Use Licenses<br />
(IUL)<br />
Partner Support Center<br />
8. Appendix<br />
Partner Central Shortcuts<br />
Lead Distribution<br />
Create Demand: Lead Distribution<br />
VMware creates and executes sales and marketing programs, such as seminars, events, and email campaigns, to help drive<br />
demand and generate high quality leads for VMware solutions. Certain qualified leads are shared with VMware partners.<br />
Select Enterprise and Premier partners who agree to interact with the leads in Salesforce.com, follow up with the leads , and<br />
provide closed-loop feedback within a specified timeframe are eligible to receive qualified VMware generated leads.<br />
To learn more about how you qualify to receive leads, contact your Partner Business Manager.<br />
The Lead Distribution program helps you grow your business by:<br />
• Expanding your visibility into potential new business<br />
• Distributing leads directly to you to help you uncover new opportunities<br />
Eligible Partner: Select Enterprise and Premier <strong>Solution</strong> <strong>Provider</strong>s<br />
URL: www.vmware.com/go/leadsprogram<br />
<strong>Solution</strong> <strong>Provider</strong> <strong>Handbook</strong> / 16