Solution Provider Handbook - OCS
Solution Provider Handbook - OCS
Solution Provider Handbook - OCS
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1. VPN Program – Steps to Success<br />
2. VPN Partner Benefits At-a-Glance<br />
3. Get Enabled<br />
Accreditations and Certifications<br />
Partner University<br />
<strong>Solution</strong> Competencies<br />
Specializations<br />
Partner Exchange<br />
Marketing Academy<br />
4. Create Demand<br />
GRID<br />
Partner Marketing Bureau<br />
Website in a Box<br />
Event in a Box<br />
Seminar and Event Support<br />
Market Development Funds (MDF)<br />
Lead Distribution<br />
5. Sell VMware <strong>Solution</strong>s<br />
Volume Purchasing Program (VPP)<br />
Enterprise Licensing Agreements (ELAs)<br />
Support and Subscription (SnS) Renewals<br />
<strong>Solution</strong> Enablement Toolkits (SETs)<br />
6. Earn Rewards<br />
<strong>Solution</strong> Rewards<br />
advantage+<br />
Sales Rewards<br />
Premier Rewards<br />
7. VPN Foundation<br />
Partner Central<br />
Partner Logo and Messaging<br />
Partner Communications: Blogs and Social<br />
Media<br />
Partner Profile and Partner Locator<br />
Technical Support<br />
Not for Resale (NFR) and Internal Use Licenses<br />
(IUL)<br />
Partner Support Center<br />
8. Appendix<br />
Partner Central Shortcuts<br />
advantage+<br />
earn Rewards: advantage+<br />
advantage+ is designed to accelerate your virtualization and cloud infrastructure business by protecting the investment<br />
made when proactively closing or influencing the sale of VMware products and solutions. Through advantage+, you may be<br />
eligible to receive opportunity protection and/ or financial incentives for value-selling VMware solutions.<br />
There are three components of advantage+:<br />
• OPPREG is our opportunity registration program which rewards you up to 12% for developing new VMware opportunities<br />
• INFLUENCE rewards you for influencing customer VMware purchases even though the deal may be fulfilled by another<br />
VMware partner.<br />
• SAFEGUARD allows you to register and protect opportunities by becoming the Partner of record on that opportunity<br />
advantage+ helps you grow your business by:<br />
• Ensuring you are rewarded for value selling and leading with VMware<br />
• Enhancing your profitability and protecting pre-sales investments<br />
• Rewarding you for acting as trusted advisors and bringing in new customers<br />
advantage+<br />
BeNefitS oPPReG iNfLueNCe<br />
<strong>Solution</strong> <strong>Provider</strong>, System Builder, Technology <strong>Provider</strong><br />
Premier 12% 6%<br />
Enterprise 10% 6%<br />
Professional & Registered SAFEGUARD<br />
Eligible Partner: Registered and Professional <strong>Solution</strong> <strong>Provider</strong>s may participate in safeguard opportunity<br />
protection only. Enterprise and Premier <strong>Solution</strong> <strong>Provider</strong>s may participate in all three<br />
components of advantage+<br />
URL: www.vmware.com/go/adplus<br />
<strong>Solution</strong> <strong>Provider</strong> <strong>Handbook</strong> / 22
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