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Solution Provider Handbook - OCS

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VPN Program Steps to Success<br />

2. VPN Partner Benefits At-a-Glance<br />

3. Get Enabled<br />

Accreditations and Certifications<br />

Partner University<br />

<strong>Solution</strong> Competencies<br />

Specializations<br />

Partner exchange<br />

Marketing Academy<br />

4. Create Demand<br />

GRID<br />

Partner Marketing Bureau<br />

Website in a Box<br />

Event in a Box<br />

Seminar and Event Support<br />

Market Development Funds (MDF)<br />

Lead Distribution<br />

5. Sell VMware <strong>Solution</strong>s<br />

Volume Purchasing Program (VPP)<br />

Enterprise Licensing Agreements (ELAs)<br />

Support and Subscription (SnS) Renewals<br />

<strong>Solution</strong> Enablement Toolkits (SETs)<br />

6. Earn Rewards<br />

<strong>Solution</strong> Rewards<br />

advantage+<br />

Sales Rewards<br />

Premier Rewards<br />

7. VPN Foundation<br />

Partner Central<br />

Partner Logo and Messaging<br />

Partner Communications: Blogs and Social<br />

Media<br />

Partner Profile and Partner Locator<br />

Technical Support<br />

Not for Resale (NFR) and Internal Use Licenses<br />

(IUL)<br />

Partner Support Center<br />

8. Appendix<br />

Partner Central Shortcuts<br />

Partner exchange<br />

Get enabled: Partner exchange<br />

VMware Partner Exchange is our annual partner conference specifically for the VMware partner community. It is focused on<br />

partner education and enablement and designed to deliver content specific to your job role and business needs. Sessions<br />

provide you with proven go-to-market selling strategies for VMware solutions, key insights on sales and marketing programs,<br />

and in-depth training on VMware technology.<br />

The benefits of attending are:<br />

• Access to latest information on VMware products and solutions directly from VMware executives and subject matter<br />

experts<br />

• Visibility to VMware roadmaps and new sales and marketing tools<br />

• Insights on how to accelerate your virtualization expertise and increase your earning potential<br />

• Training opportunities, such as Boot Camps, to complete your solution competency, accreditation or certification<br />

requirements<br />

• Networking with your peers<br />

Eligible Partner: All Authorized VMware <strong>Solution</strong> <strong>Provider</strong>s<br />

URL: www.vmware.com/go/partnerexchange<br />

<strong>Solution</strong> <strong>Provider</strong> <strong>Handbook</strong> / 8

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