World Hospitals and Health Services - International Hospital ...
World Hospitals and Health Services - International Hospital ...
World Hospitals and Health Services - International Hospital ...
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
IPSI ihf 7 9/30/05 12:38 Page 27<br />
MANAGEMENT: COMMERCIAL FEATURE<br />
IPSI: the global benchmark<br />
for strategic analysis <strong>and</strong><br />
improvement<br />
IPSI (INTERNATIONAL PATIENT SATISFACTION INDEX)<br />
has been established in order to support progressive<br />
hospitals in developing their performance based on direct<br />
feedback from the patients’ perspective. The framework<br />
offers systematic comparisons with best practice<br />
benchmarks, both within the sector <strong>and</strong> with other areas of<br />
the economy <strong>and</strong> society at large.<br />
IPSI because:<br />
The <strong>International</strong> <strong>Hospital</strong> Federation’s (IHF) mission is to<br />
improve world health. The IHF achieves this through the<br />
global exchange of experience <strong>and</strong> management techniques<br />
<strong>and</strong> by encouraging the international cross-fertilisation of<br />
ideas among health service professionals in its hospitals. The<br />
IHF has identified definite requirements among hospitals for<br />
further knowledge on hospital management in general <strong>and</strong><br />
patient satisfaction in particular. From this, it is observed that:<br />
<strong><strong>Hospital</strong>s</strong> search for:<br />
➜ Global benchmarking possibilities within the hospital<br />
sector <strong>and</strong> with other industries to establish best<br />
practise performance.<br />
➜ Global benchmarking possibilities of ‘excellence<br />
centres’ within the hospital sector.<br />
➜ Better strategic <strong>and</strong> operational management tools to<br />
enhance improvements <strong>and</strong> to meet increasing<br />
competition due to growing internationalisation.<br />
➜ Scientifically based methods to measure patient<br />
satisfaction to meet the needs of a customer focused<br />
approach.<br />
➜ Methods to sharpen cost effectiveness <strong>and</strong> quality.<br />
IPSI is the answer to such challenges. It is the first global<br />
index focusing on patient satisfaction. It uses state-of-the-art<br />
methodology <strong>and</strong> is conducted by a neutral organisation.<br />
Behind IPSI st<strong>and</strong>s the IHF as well as the EPSI Rating (the<br />
global network for customer satisfaction improvements in<br />
the economy) <strong>and</strong> European <strong>Health</strong> Economics. This brings<br />
together competences from the hospital industry,<br />
health economics <strong>and</strong> quality management including<br />
contemporary statistical research <strong>and</strong> performance analysis.<br />
IPSI is different from other initiatives <strong>and</strong> models to<br />
capture customer satisfaction by its strong integration with<br />
strategy, <strong>and</strong> the cause-effect approach. Thus, it does not<br />
only tell you what patients think <strong>and</strong> prefer, but also why<br />
they have the perceived preferences <strong>and</strong> how the hospital<br />
can improve effectiveness based on this information.<br />
IPSI characteristics include:<br />
➜ It is worldwide in scope <strong>and</strong> coverage.<br />
➜ It offers a global st<strong>and</strong>ard using best practice survey<br />
methodology.<br />
➜ It is built around also non-clinic patient satisfaction<br />
focusing on strategic issues establishing the crucial<br />
framework for future.<br />
➜ It reveals cause <strong>and</strong> effect in terms of patient<br />
satisfaction.<br />
➜ It enables hospitals to analyse what financial effects<br />
improvements have.<br />
➜ It enables hospitals to benchmark their operations with<br />
other industries.<br />
➜ It enables hospitals to benchmark themselves within<br />
the hospital sector <strong>and</strong> peers in crucial areas of<br />
excellence.<br />
The IPSI Framework<br />
The framework is developed around a structural model<br />
featuring crucial aspects of the hospital cause – effect chain.<br />
The aspects (latent variables) in the model are divided into<br />
Effects (right h<strong>and</strong> side) <strong>and</strong> Drivers (left h<strong>and</strong> side). Values<br />
of the aspects are estimated based on empirical surveys to<br />
participating hospitals. Each aspect is measured with a<br />
number of (manifest) questions, usually no less than three.<br />
Drivers (enablers):<br />
➜ <strong>Hospital</strong> image.<br />
➜ Patient expectations.<br />
➜ Available resources.<br />
➜ Process quality.<br />
➜ Quality <strong>and</strong> structure.<br />
➜ Perceived value.<br />
Effects:<br />
➜ Perceived medical outcome.<br />
➜ Quality of life.<br />
➜ Loyalty <strong>and</strong> Trust.<br />
➜ IPSI Index.<br />
Vol. 41 No. 3 | <strong>World</strong> <strong><strong>Hospital</strong>s</strong> <strong>and</strong> <strong>Health</strong> <strong>Services</strong> | 27