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opinion matters 9/30/05 12:39 Page 46<br />
OPINION MATTERS<br />
The global chronic care epidemic<br />
<strong>and</strong> international expansion of<br />
disease management programmes<br />
WARREN E TODD, MBA<br />
EXECUTIVE DIRECTOR, INTERNATIONAL DISEASE MANAGEMENT ALLIANCE<br />
As hospitals around the world struggle to respond to<br />
increasing dem<strong>and</strong>s on their capabilities from<br />
tsunamis, the epidemic HIV/AIDS crisis, war<br />
casualties <strong>and</strong> starvation in developing countries, another<br />
global crisis is rapidly brewing. As suggested by the <strong>World</strong><br />
<strong>Health</strong> Organization, chronic disease promises to be “the<br />
epidemic of the 21st century.”<br />
While this near-term crisis threatens the basic economic<br />
structure of both developed <strong>and</strong> developing countries, the<br />
unhealthy lifestyles <strong>and</strong> global proliferation of obesity in our<br />
younger population poses an even great threat as the “next<br />
generation/wave” of chronic disease sufferers will emerge<br />
decades sooner than historical demographics would<br />
anticipate. Truly we have bi-modal healthcare crisis as<br />
depicted in Figure 1. In short, today’s obese society will<br />
likely become the next generation of chronic disease<br />
sufferers <strong>and</strong> “hit our systems” in their 30s <strong>and</strong> 40s versus<br />
over age 50 <strong>and</strong> exp<strong>and</strong>ed life expectancy can extend our<br />
current near term challenge.<br />
Our immediate short term<br />
threat is of course that of<br />
aging/chronic disease. This crisis<br />
is literally “at our doorstep.”<br />
This “Opinion Matters” will<br />
deal only with the status of<br />
disease management around the<br />
world. Future articles may in fact<br />
address the second crisis of<br />
obesity <strong>and</strong> lifestyle erosion<br />
around the world.<br />
What is disease management?<br />
There remains considerable<br />
confusion, even today, concerning<br />
this question. In many countries,<br />
healthcare leaders confuse disease<br />
management with disease<br />
prevention. Very simply, disease<br />
management is about the<br />
prevention of the exacerbations<br />
of disease post-diagnosis while<br />
Next<br />
Generation<br />
Obesity<br />
Prevention<br />
& DM<br />
wellness <strong>and</strong> prevention are about the actual prevention of<br />
the disease. An accepted definition of disease management<br />
as developed by the Disease Management Association of<br />
America <strong>and</strong> accepted by all three United States<br />
accreditation organizations is indicated below.<br />
Definition: Disease management is a system of<br />
coordinated healthcare interventions <strong>and</strong> communications<br />
for populations with conditions in which patient self-care<br />
efforts are significant.<br />
Disease management:<br />
➜ supports the physician or practitioner/patient<br />
relationship <strong>and</strong> plan of care;<br />
➜ emphasizes prevention of exacerbations <strong>and</strong><br />
complications utilizing evidence-based practice<br />
guidelines <strong>and</strong> patient empowerment strategies, <strong>and</strong><br />
➜ evaluates clinical, humanistic, <strong>and</strong> economic<br />
outcomes on an going basis with the goal of<br />
I N N O V A T I O N<br />
Boomers<br />
Chronic<br />
Disease<br />
Disease<br />
Management<br />
& Prevention<br />
18 -50 Age Group 50 - 90 Age Group<br />
Figure 1: Bi-modal healthcare crisis<br />
?<br />
Life<br />
Expectancy<br />
46 | <strong>World</strong> <strong><strong>Hospital</strong>s</strong> <strong>and</strong> <strong>Health</strong> <strong>Services</strong> | Vol. 41 No. 3