poiranga handloom cluster kamrup - Designclinicsmsme.org

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. Scope for research and development direction for future ISSUES and CONCERNS: 1. They do not have enough funds, time and expertise to carry out research and development and product diversification. 2. The looms used are very outdated and don’t have resources to introduce new technology in handlooms. 3. The quality of products is compromised due to insufficient delivery time and lack of technology which facilitates and increase speed of work without compromising on quality. Opportunities ● Improvisation in handlooms, accessories, and pre-weaving process through R&D activities. ● A Common Facility Centre (CFC) can be set up for skill development in handlooms with modern technology. ● Marketing Research in terms of consumer trends, market trends and competition in the local and international market. ● Exchange of technology ideas can be initiated through CFC Design Clinic 5 Band Workshop Report : Poiranga Handloom Cluster, Boko | 2011 | Dibakar Choudhury 92
c. Existing status and opportunity for visual identity, branding and communication design ISSUES and CONCERNS: 1. There is absolutely no visual identity for the clusters as they rarely sell the products directly to the buyer. 2. There is no proper documentation/ catalogue brochures of the products made in Poiranga. OPPORTUNITIES: 1. The idea of having a common visual identity and branding for the cluster was well accepted. 2. However it was felt that it should go in sync with initiatives like online selling portal, packaging product design, labeling etc. 3. So there is a big scope in developing visual identity for the cluster units, branding and Design Clinic 5 Band Workshop Report : Poiranga Handloom Cluster, Boko | 2011 | Dibakar Choudhury93
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Interactive Design Study Cluster Le
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• Interactive Design Study | Ront
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MINISTRY OF MSME MSMEs. The total s
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IIE • The approach of the Indian
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POIRANGA AND ADJOINING AREAS OF •
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• Palashbari: The old Palashbari
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• Boko: Boko is also a trading ce
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The last 100 years have seen the gr
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POIRANGA located in South Kamrup Di
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THE HANDLOOM SECTOR IN INDIA- A RET
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• At the time of independence, th
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• strategic interventions to enab
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• The Master wavers Decades back,
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• Contribution of Women Weavers:
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• The self-sufficient weaver spen
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Life cycle of silk worms has four s
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Rearing schedule for eri silkworm:
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• Autumn season: 5 th batch Septe
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De-gumming of eri cocoons: Cocoon c
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Eri is not a continuous filament an
Page 41 and 42: Charka type spinning machine The ch
Page 43 and 44: • Spinning on a `takli` also brin
Page 45 and 46: 6 Season for raising plantation Cas
Page 47 and 48: • 1. Procurement of raw material:
Page 49 and 50: Eri culture: The silk produced by P
Page 51 and 52: Raw Material: The basic raw materia
Page 53 and 54: eakthrough in terms of requirement
Page 55 and 56: Market size and destination: Design
Page 57 and 58: mainly Nepal from where it is marke
Page 59 and 60: • Some weavers directly sell the
Page 61 and 62: • If there are any significant co
Page 63 and 64: It is in relation to the external b
Page 65 and 66: 3 Master Weavers earning between Rs
Page 67 and 68: Branding and effective use of Geogr
Page 69 and 70: Six treadle and design development
Page 71 and 72: DRAFT ACTION PLAN • The strategy
Page 73 and 74: Creation of social capital: ● Cre
Page 75 and 76: • Unit 2 • Name of the owner: T
Page 77 and 78: • Unit 5 • Name of the owner: B
Page 79 and 80: • Unit 9 • Name of the owner: R
Page 81 and 82: • Unit 13 • Name of the owner:
Page 87 and 88: 5. The existing product Makhela-cha
Page 89 and 90: • Marketing & Designing: • The
Page 91: The Resource centers in the state t
Page 95 and 96: d. Scope of technology, modernizati
Page 97 and 98: OPPORTUNITIES: . 1. The production
Page 99 and 100: g. Details of market and competitio
Page 101 and 102: h. Study for the need of training a
Page 103 and 104: j. Packaging and logistics related
Page 105 and 106: k. Exhibition/ Display design oppor
Page 107 and 108: l. Study of infrastructure set up f
Page 109 and 110: CONCLUSION • The visit to Poirang
Page 111 and 112: • A single family may rear, spin,
Page 113 and 114: • Weakness & Implications: • 1.
Page 115 and 116: After Workshop Report DCS MSME Sche
Page 117 and 118: Interactive Design Study • They a
Page 119 and 120: DCS MSME Scheme MSME clusters over
Page 121 and 122: • The attempt of this NAS is to i
Page 123 and 124: As for the socio-cultural milieu, S
Page 125 and 126: Design Clinic 5 Band Workshop Repor
Page 127 and 128: Raw Material: Design Clinic 5 Band
Page 129 and 130: Design Clinic 5 Band Workshop Repor
Page 131 and 132: Six treadle and design development
Page 133 and 134: ESSENTIAL ACTION PLAN • The strat
Page 135 and 136: Creation of social capital: ● Cre
Page 137 and 138: 5. The existing product Makhela-cha
Page 139 and 140: Scope of Design Project As the Poir
Page 141 and 142: * The domestic market for handloom
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Schedule of 5 Day design Workshop u
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