annual - Maxis
annual - Maxis
annual - Maxis
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<strong>Maxis</strong> BERHAD Annual Report 2009 | 61<br />
“We cannot expect our<br />
customers to be treated<br />
well if the individual in the<br />
company is not”<br />
Denise Tambuatco<br />
Head of Brand<br />
management the opportunity to engage first-hand with some of<br />
the world’s best managers and companies to gain some unique<br />
entrepreneurial and management insights.<br />
<strong>Maxis</strong>’ people are also learning how to resolve the real life issues<br />
of our business through the Group Emerging Leadership<br />
Programme, a general management programme tailor-made for<br />
us by the Indian Institute of Management Ahmedabad (“IIMA”).<br />
LAYING THE FOUNDATIONS FOR OUR FUTURE<br />
LEADERS<br />
We recognise that many of the future leaders of our business are<br />
already within <strong>Maxis</strong> and we are committed to giving them the<br />
right support. Through the Leadership Development Engine, a<br />
programme focusing on talent management and succession<br />
planning, we continue to nurture our talent pool for future<br />
leadership positions. To date, an impressive pool of about 260<br />
talents is being groomed for accelerated career progression.<br />
In 2009, a revamped Leadership Development Framework was<br />
introduced to provide a more structured development roadmap<br />
for our talent pool. By charting individual development plans, we<br />
were able to pin down the appropriate training programmes for<br />
different levels of managers. Mentoring and coaching activities<br />
were also institutionalised for all managers as a vital part of their<br />
learning.<br />
As an organisation that does not believe in standing still but is<br />
continuously looking at ways and means to improve itself, <strong>Maxis</strong><br />
partnered with a global talent management consulting firm to<br />
develop a rigorous core competency assessment process for our<br />
senior management talents. This Management Appraisal process<br />
enables our top management to make insightful decisions about<br />
the career growth and developmental needs of our senior<br />
management talents.<br />
DEVELOPING HIGHLY ENGAGED EMPLOYEES<br />
<strong>Maxis</strong> firmly believes that highly engaged employees are driven to<br />
go the extra mile to deliver excellent business results. In 2009, our<br />
employee engagement efforts saw us prioritising employee<br />
communications by conducting regular management meetings<br />
to cascade the Group’s goals, strategies and business results<br />
down to staff on the ground. Our quarterly employee newsletter<br />
kept our people up to date on key happenings and events within<br />
the Group, while our HiTea@3 sessions featuring successful<br />
individuals and their experiences, were a source of inspiration.<br />
Numerous staff events such as the <strong>Maxis</strong> Family Day and<br />
inter-divisional competitions were held to further instil the spirit<br />
of teamwork. These events were welcome occasions for our<br />
people from various far-flung operations across the country to<br />
get together to share in the Group’s values.<br />
<strong>Maxis</strong>’ enviable performance comes on the back of a strong<br />
performance-oriented culture which aligns our human capital<br />
processes to <strong>Maxis</strong>’ corporate goals. Individuals and teams are<br />
responsible for achieving key performance indicators and high<br />
achievers are well rewarded.<br />
<strong>Maxis</strong>’ employees work very hard and we want to help them<br />
achieve their dreams and ambitions especially those concerning<br />
the betterment of their families. Our offer of scholarships to<br />
high-achieving children of employees undertaking<br />
undergraduate studies locally and abroad, is one way we can<br />
repay them for their sacrifices.<br />
Our fast evolving telecommunications sector requires dynamism<br />
in skill and leadership development as well as a team of highly<br />
engaged people. <strong>Maxis</strong> will ensure it continues to attract high<br />
calibre people who will develop into the top performers we<br />
require to meet customers’ expectations.