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Elevate - IntertradeIreland

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<strong>Elevate</strong><br />

Alan Hill<br />

Location: Leitrim<br />

Phone No: +353 87 320 7619<br />

Email: nicejob1@gmail.com<br />

MENU<br />

1. What Alan Does:<br />

Visioning; Business & Social Enterprise Mentoring; Strategic Planning;<br />

Marketing & Communications Strategist; Project Management; & Sustainable<br />

Tourism Development Consultant.<br />

2. What is Alan’s Primary Experience:<br />

CEO, Town & Country Homes - 2006 Jan - 2007 July<br />

The post encompassed operationally managing Irelands leading<br />

B&B organisation with over 1300 members and 30 staff. His external<br />

responsibilities included creating a new strategic vision to enable the home<br />

stay sector to survive and thrive while representing the company on key<br />

national and all island strategic committees. He is credited with rebranding<br />

the organisation B&B Ireland and developing the concept of themed B&B.<br />

Manager, Western Development Tourism Programme, 2001 - 2006<br />

A landmark multi-agency company focusing on innovation applied to<br />

sustainable tourism development in the seven counties of the west - among<br />

the notable legacies conceived and developed by Alan were Walking<br />

in the West and the internationally recognised Green Box (Irelands first<br />

ecotourism destination). As manager he consulted / partnered with seven<br />

different development agencies and hundreds of special interest, community<br />

development and private sector actors.<br />

Marketing & Development Manager, Shannon Erne Waterway, 1997 - 2001<br />

The flagship cross border multi-agency project of the 1990’s. It’s legacy still<br />

obvious in the economy for the western border region. His responsibilities<br />

included devising and delivering a global marketing/communications strategy<br />

for the islands inland waterways together with managing the IFI / UK-RoI<br />

Government Capital Development Programme for the corridor region. Given<br />

the cross border nature of the territory peace building was an important pillar<br />

of the role.<br />

Marketing Manager / Director, Armagh Regional Tourism Consortium,<br />

1993 - 1997<br />

A local government post responsible for building and branding the tourism<br />

offering of NI third city and district. The multi faceted role was largely<br />

focused on heritage while empowering the five major built heritage attraction<br />

of the area. As part of his Armagh City & District Council experience he<br />

was co-opted for two years as Director of Armagh Together 1994/’95 the<br />

largest ever cross community festival in NI. The festival received extensive<br />

worldwide recognition for its peace building legacy.<br />

Note: Long CV & professional referees available upon request.

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