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Sustainable - Hobsons Bay

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H O BSON S B AY FI VE YEA R SU ST AIN AB LE TO U R I S M S TRA TEG Y<br />

H O BSON S B AY FI VE YEA R SU ST AIN AB LE TO U R I S M S TRA TEG Y<br />

From The Bridge to the Beach – Towards <strong>Sustainable</strong> Local Tourism. Williamstown, Newport & Spotswood<br />

Residents’ Association Inc. June 2004.T T<br />

SYNOPSIS &/OR KEY FINDINGS<br />

Study Objective<br />

This Study sought to establish the local community’s<br />

impressions of tourism, contact with visitors, perceived<br />

impacts of tourism activity, and understanding of<br />

sustainability in the context of tourism & preferred future<br />

directions & forms of tourism development. In addition,<br />

the Study was to develop a profile of the local community,<br />

its values in relation to the local area & its demographic<br />

variables.<br />

Community perceptions & attitudes to local tourism<br />

There is a widespread perception across the community<br />

that the number of visitors has increased greatly in<br />

recent years.<br />

The majority of survey respondents have very little<br />

direct contact with visitors. When they do, it tends to<br />

occur in popular locations.<br />

Regarding the impacts of tourism, analysis of survey<br />

responses showed:<br />

The majority (57%) felt tourism had made no difference<br />

to their enjoyment of the area, whilst 26% felt it had<br />

reduced their enjoyment.<br />

Respondents agreed strongly (71%) that tourism has<br />

boosted the local economy, & that they enjoy the<br />

restaurants & shops (78%) & the vibrant atmosphere<br />

(64%).<br />

67% felt that the character of the area (such as historic<br />

buildings, workers’ cottages & factories) was being lost<br />

to property developments.<br />

Parking was identified as a big problem, especially at<br />

weekends (79% of respondents). Traffic congestion was<br />

seen to be confined to specific places by 63% of<br />

respondents.<br />

58% said they tolerate the inconvenience, while 45%<br />

tend to stay away from the tourist areas. 35% said locals<br />

have had to ‘shift camp’ to less popular spots.<br />

60% of respondents saw noise & litter as becoming<br />

worse.<br />

All sources of input reflected a general appreciation of the<br />

development that tourism has brought to the area,<br />

especially in terms of jobs & the variety of restaurants,<br />

shops & activities.<br />

Concerns were expressed that there is a lack of balance<br />

in the protection of local natural & heritage assets, in<br />

meeting residents’ needs & priorities, & in the growth of<br />

tourism. Many believed that further growth in (or even<br />

COMMENT<br />

Extensive community consultative study<br />

covering Williamstown, Spotswood &<br />

Newport communities<br />

Highlights need for effective management of<br />

tourism while acknowledging the economic &<br />

tourism service benefits that tourism provides<br />

The protection of local natural & heritage<br />

assets so that that continue to meet residents’<br />

needs & priorities into the future will be<br />

essential in the Tourism Plan<br />

Weekend parking is a key issue across the<br />

community & industry needing resolution or<br />

at least more effective management<br />

Tourism related planning from the studies<br />

perspective needs to cover environment &<br />

heritage protection; improvements to signage,<br />

transport options, facilities & community<br />

activities<br />

Opportunities in the plan for low impact<br />

tourism development that utilised the existing<br />

features & assets of the area should be<br />

generally accepted by the community<br />

The most popular tourism focus from a<br />

community perspective would be heritagebased,<br />

particularly maritime heritage. Support<br />

for walking, coach & ferry tours &<br />

environment-based tours should also be<br />

within the framework of acceptability from a<br />

community perspective as judged by the data<br />

presented in the study<br />

The study concerns, priorities & desirable<br />

future directions for sustainable local tourism<br />

can be effectively incorporated into the<br />

tourism plan<br />

The study provides a community base on<br />

which to frame the Tourism Plan that this is<br />

reflected in the brief for the Plan<br />

From The Bridge to the Beach – Towards <strong>Sustainable</strong> Local Tourism. Williamstown, Newport & Spotswood<br />

Residents’ Association Inc. June 2004.T T<br />

SYNOPSIS &/OR KEY FINDINGS<br />

current) visitor levels are having a net detrimental effect<br />

on natural & built environments.<br />

Comments in the forums & dialogue groups identified a<br />

lack of ‘proper planning’ to manage the growth &<br />

control the impacts of tourism from the Bridge to the<br />

Beach. Such planning should cover environment &<br />

heritage protection, & improvements to signage,<br />

transport options, facilities & community activities.<br />

Future directions for tourism development<br />

Overwhelmingly people identified future protection of<br />

the natural environment & heritage character of the area<br />

as the highest priorities for sustainable tourism to be<br />

achieved. Relieving traffic & parking & expanding<br />

transport options also received strong support.<br />

The need to create a balance between local community<br />

needs & the demands of the tourism industry was clearly<br />

articulated.<br />

Very strong community support was evident for low<br />

impact tourism development that utilised the existing<br />

features & assets of the area. Desirable types of tourism<br />

were identified as heritage-based (50% of respondents),<br />

particularly maritime heritage (56%).<br />

Strong support was evident for walking, coach & ferry<br />

tours & for environment-based tours (30-40%).<br />

Few respondents (10-12%) saw major new<br />

developments such as Disney-style theme parks or large<br />

scale conference centres or resorts as desirable.<br />

Key findings & recommendations<br />

General support in the local community for the benefits<br />

that local tourism brings.<br />

Strong concern in the community that an imbalance has<br />

developed regarding the impacts of tourism growth, the<br />

protection of local natural & heritage assets & the needs<br />

of residents.<br />

Strong concern that local natural & heritage assets be<br />

protected & maintained.<br />

Concern that major impacts on residents, particularly<br />

with respect to traffic & parking, be addressed with a<br />

view to minimisation.<br />

Strong support for the need to expand public &<br />

alternative transport options & signage for visitors<br />

(in/out & around the area).<br />

Strong support for well-planned, sustainable<br />

development of local tourism.<br />

A strong preference for the development of low impact<br />

tourism, focused on local natural environments, cultural<br />

& heritage themes, such as the maritime precinct &<br />

COMMENT<br />

FINAL DRAFT 1 AUGUST Page 62<br />

FINAL DRAFT 1 AUGUST Page 63<br />

60 61

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