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The growing business handbook : inspiration and advice ... - Sparkler

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Managing setbacks <strong>and</strong> turnarounds<br />

35<br />

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Customers – far too often <strong>business</strong>es continue to trade during times of<br />

difficulty on the same basis as before the setback. Opportunities for reducing<br />

credit terms <strong>and</strong> focusing on improved debt collection may generate immediate<br />

cash benefits.<br />

Idle assets – are there opportunities to sell unencumbered non-critical assets?<br />

Conclusion<br />

Being alert to possible setbacks on the horizon <strong>and</strong> tackling the difficult decisions that<br />

can be associated with <strong>business</strong> turnarounds usually pays dividends. Turnaround<br />

plans are not an exact science, however in more cases than not they are often<br />

underpinned by common sense during a time of great uncertainty <strong>and</strong> panic.<br />

Building a clear <strong>and</strong> robust turnaround action plan, supported with strong internal<br />

<strong>and</strong> external channels of communication, will go a very long way in providing clarity,<br />

stakeholder confidence <strong>and</strong> increasing a <strong>business</strong>’s chances of success.<br />

Mike Wellard, partner, <strong>and</strong> Alex Nowak, senior manager, work for Mazars Business<br />

Recovery Group in London. <strong>The</strong> team have extensive experience in advising different<br />

companies in a turnaround situation <strong>and</strong> on the unique challenges they face.

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