The growing business handbook : inspiration and advice ... - Sparkler

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56 Ideas and innovation a market strategy, would be to know your market, the patents that control it, the companies that own them and the patent applications that control it now or may control it in the future. Useful links Free Patent and Research Databases: Espacenet http://ep.espacenet.com/ Software for Intellectual Property (SIP) www.patentfamily.de US Patent Office search facility http://www.uspto.gov/patft/index.html GoogleScholar http://scholar.google.com/ Commercial Patent Databases: PatBase covers full-text on GB, EP, WO, DE, FR and US documents and covers more than 75 countries www.patbase.com Delphion covers full-text on WO, EP, DE and US documents and covers INPADOC www.delphion.com Dialog provides extensive worldwide information on patents and research papers www.dialog.com Classification information: http://ep.espacenet.com/ http://www.wipo.int/classifications/fulltext/new_ipc/ipc7/eindex.htm Dean Parry (BSc, MSc, MIMA, MIEEE) is Technical Director of Patent Seekers Ltd. He is an expert patent analyst and gives advice on technical research to small businesses and companies worldwide. He has helped build technical defences for high-profile patent disputes in both Europe and the US. This chapter relates to some of the important patent advice he gives to small and large businesses looking to source new products and gain valuable patent information about markets and competitors.
Exploring patent information 57 Mr Parry is a former cybernetics researcher and UK Patent Office examiner, and a member of The Society of Competitive Intelligence Professionals (SCIP). Since he founded Patent Seekers with Timothy Parry in 2005, it has become one of the leading suppliers of prior art search and analysis in the UK, supplying patent attorneys and multinational companies worldwide. It specializes in validity and infringement searching, regularly working on high-profile cases to help companies defend against infringement action in European and US markets. Further details: Patent Seekers Ltd, Suite 53, Imperial House, Imperial Park, Celtic Lakes, Newport NP10 8UH; website: www.patentseekers.com; e-mail: mail@patentseekers.com; tel: 01633 816601.
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i THIRTEENTH EDITION THE GROWING BU
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iii The perfect property for your
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v Contents Part One Planning for gr
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Contents vii Patenting costs 49 Wha
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Contents ix Part Four People and pe
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Contents xi 6.3 How to find your id
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Contents xiii 9.3 Licensing 233 Ton
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Part One Planning for growth 1
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3 Business models and competitive a
Page 19 and 20: Business models and competitive adv
Page 21 and 22: Business models and competitive adv
Page 23 and 24: Take a look at the map of our campu
Page 25 and 26: 11 How to compete against fastmovin
Page 27 and 28: How to compete against fast-moving,
Page 29 and 30: How to compete against fast-moving,
Page 31 and 32: 17 How to build a growth plan 1.3 A
Page 33 and 34: How to build a growth plan 19 Next
Page 35 and 36: How to build a growth plan 21 Opera
Page 37 and 38: 23 The SME economic outlook 1.4 Gra
Page 39 and 40: The SME economic outlook 25 ●●
Page 41 and 42: 27 The growth opportunity 1.5 Manuf
Page 43 and 44: The growth opportunity 29 To make t
Page 45 and 46: 31 Managing setbacks and turnaround
Page 47 and 48: Managing setbacks and turnarounds 3
Page 49 and 50: Managing setbacks and turnarounds 3
Page 51 and 52: Part Two Ideas and innovation 37
Page 53 and 54: 39 Whole company innovation 2.1 Inn
Page 55 and 56: Whole company innovation 41 of a pr
Page 57 and 58: Whole company innovation 43 create
Page 59 and 60: Whole company innovation 45 Incenti
Page 61 and 62: 47 Innovating out of recession 2.2
Page 63 and 64: Innovating out of recession 49 expe
Page 65 and 66: Innovating out of recession 51 Jacq
Page 67 and 68: 53 Exploring patent information 2.3
Page 69: Exploring patent information 55 ●
Page 73 and 74: 59 IP challenges for technology ven
Page 75 and 76: IP challenges for technology ventur
Page 77 and 78: IP challenges for technology ventur
Page 79 and 80: 65 Making open innovation work 2.5
Page 81 and 82: Making open innovation work 67 the
Page 83 and 84: Making open innovation work 69 an i
Page 85 and 86: Part Three Gaining market share 71
Page 87 and 88: 73 Taking your brand to the next le
Page 89 and 90: Taking your brand to the next level
Page 91 and 92: 77 With over 1,000 titles in printe
Page 93 and 94: 79 Market intelligence 3.2 Nick Hag
Page 95 and 96: Market intelligence 81 table 3.2.1
Page 97 and 98: Market intelligence 83 but also tha
Page 99 and 100: 85 Web marketing 3.3 What’s the p
Page 101 and 102: Web marketing 87 considerable amoun
Page 103 and 104: 89 Winning new business 3.4 In a do
Page 105 and 106: Winning new business 91 back away),
Page 107 and 108: 93 Brand rights 3.5 Name? Logo? Dom
Page 109 and 110: Brand rights 95 trade mark attorney
Page 111 and 112: 97 With over 42 years of publishing
Page 113 and 114: 99 Fit for market 3.6 Confidence is
Page 115 and 116: Fit for market 101 markets abroad a
Page 117 and 118: Part Four People and performance 10
Page 119 and 120: 105 Rewarding good performance and
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Rewarding good performance, lowerin
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109 With over 1,000 titles in print
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111 Employment policies 4.2 Belinda
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Employment policies 113 information
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Employment policies 115 Belinda Cop
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117 Taking on an employee 4.3 Help
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Taking on an employee 119 employee
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121 The sharpest minds need the fin
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123 Training for growth 4.4 David G
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Training for growth 125 of the trai
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129 Executive search for smaller bu
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Executive search for smaller busine
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133 Improving workplace performance
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Improving workplace performance 135
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Part Five Cash flow and working cap
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139 ÒThe message is clear - we wan
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141 Cash flow management: an essent
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Cash flow management 143 3 Keep a c
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145 With over 42 years of publishin
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147 Invoice finance for growth 5.2
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Invoice finance for growth 149 the
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Invoice finance for growth 151 ●
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153 Preventing slow payments 5.3 Do
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Preventing slow payments 155 some l
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Preventing slow payments 157 Graydo
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159 Commercial fraud and business i
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Commercial fraud and business ident
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Part Six Efficient SMEs 163
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165 Build the network 6.1 As you gr
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Build the network 167 essential net
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171 Strategic sourcing 6.2 Plan to
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Strategic sourcing 173 So, how and
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175 How to find your ideal office 6
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How to find your ideal office 177 a
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Part Seven Leading growth 179
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181 How small business owners can b
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How small business owners become be
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How small business owners become be
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187 Developing the next layer of ma
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Developing the next layer of manage
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191 The leadership process 7.3 With
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The leadership process 193 Although
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197 Ethics and the growing company
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Ethics and the growing company 199
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Ethics and the growing company 201
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Part Eight International expansion
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205 Competing and collaborating wit
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Competing and collaborating with Ch
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213 International expansion made ea
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International expansion made easy 2
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217 The export challenge 8.3 As a g
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The export challenge 219 Market Acc
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Part Nine Structures for growth 221
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223 Partnerships and collaborations
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Partnerships and collaborations 225
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Partnerships and collaborations 227
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229 Acquisitions that work 9.2 Stra
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Acquisitions that work 231 Issue 4
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233 Licensing 9.3 In finding the be
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Licensing 235 ●● ●● ●●
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237 With over 42 years of publishin
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239 Preparing a business for sale 9
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Preparing a business for sale 241 g
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Preparing a business for sale 243 L
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Preparing a business for sale 245 C
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Part Ten Growth capital 247
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249 Funding your business through t
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Funding your business through the r
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255 Structured finance 10.2 Structu
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Structured finance 257 Factoring or
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259 Transforming the finance functi
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Transforming the finance function 2
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Transforming the finance function 2
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265 Index of advertisers A.Steele A
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