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THE ANNUAL REVIEW 2010 - PEI Media

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page 104 private equity annual review <strong>2010</strong><br />

m i d - m a r ke t<br />

Mid-market crowding<br />

Europe’s mid-market attracted the interest of a lot more<br />

players last year, as large-cap groups were compelled to<br />

deploy dry powder down market. Nick Donato reports<br />

Defining Europe’s mid-market became a difficult<br />

task over the course of <strong>2010</strong>. During<br />

private equity’s heyday any deal unable to<br />

break the billion-dollar barrier seemed like<br />

small change when viewed alongside the<br />

multi-billion blockbuster transactions in the<br />

back to normal<br />

headlines at the time.<br />

But with roughly half a trillion of dry<br />

powder still awaiting deployment, some of<br />

Europe’s biggest buyout names crept down<br />

into the mid-market arena to seek out<br />

opportunities as deal flow at the larger end<br />

Price multiple averages have bounced back, and then some, to pre-crisis peaks in the lower<br />

end of Europe’s mid-market<br />

Average deal size<br />

18<br />

16<br />

14<br />

12<br />

10<br />

8<br />

6<br />

4<br />

2<br />

0<br />

2007<br />

2008 2009<br />

<strong>2010</strong><br />

n €10m – €100m n Over €100m<br />

Source: cmbor.com/Barcalys Private Equity/ Ernst & Young<br />

of the market continued to struggle to match<br />

pre-crisis peaks. And with banks still gunshy<br />

to support multibillion transactions, the<br />

stomping round of the traditional mid-market<br />

players began to feel a little more crowded.<br />

Firms not readily associated with Europe’s<br />

mid-market began to crop up in acquisitions.<br />

Deals such as TPG grabbing UK fashion chain<br />

Republic for £300 million and Blackstone’s<br />

buyout of ICS and Pulse, two staffing agencies<br />

for the UK’s healthcare industry both in the<br />

£100 million range, illustrate the point.<br />

“There’s been a real willingness for big buyout<br />

firms to at least take a look at these smaller<br />

deals”, says David Silver, managing director at<br />

mid-market financial services firm Baird, who<br />

explains dampened credit markets, a paucity of<br />

large deals and a strong desire to deploy capital<br />

were the primary reasons for the shift.<br />

pushing prices<br />

The increased competition in Europe’s midmarket<br />

in <strong>2010</strong> meant prices were pushed<br />

upward, says Charlie Johnstone, a director at<br />

UK mid-market firm ECI. “Suddenly assets<br />

which would traditionally have gone for a value<br />

of around £80 million were going for over a

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