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5. Setting the scene Persona 3: Graham, age 47 years, insurance sales Confident with technology, work PC use - Bought DAB with voice output himself because loves radio, and heard about voice output - lives alone, very independent - the voice output makes his radio use more independent than previously Values radio - Listens 1-3 hours a day ranging from stations offering intelligent ‘talk’/debate (particularly in the mornings) to more ‘talk’ and classical music in the evening Set his DAB up himself with help from a friend, used audio CD instruction manual - Once he had checked with help from a sighted friend how to set presets, he now sets them himself- CD manual helpful, but does not remember it detailing every action; changes station mainly using presets as his radio does not provide any feedback using the scroll and select method of changing station - Has asked a friend to re-scan to find new stations, and had to ask a friend to set the alarm clock Graham has been blind since birth “Digital radio [with voice output] is so easy; I don’t change station in any of the other radios I have” 40
5. Setting the scene Persona 4: Henry, age 54 years, retired bus driver Low confidence with technology, no work PC use, received DAB as gift from daughter Values radio highly - Listens 6-10 hours a day usually to a ‘talk’/easy listening station whether on analogue or DAB; used to listen to the cricket commentary on one of his DAB presets but can’t remember how to find that station; would like local radio to be on DAB too DAB set up by his daughter but she’s not been to visit for a few months - No re-scan carried out to check for new stations (lost preset because of new channel numbering) Henry retired early - partial sight loss affected job (bus driver) - Can’t read the small text on the low contrast DAB screen - Doesn’t explore functionality (menus, other stations) in case he ‘breaks’ it, when he has tried he sometimes doesn’t know if he’s pressed a button or not, or where dials are at/pointing “I am not interested in functions like the station guide [EPG] or recording. I don’t think I would use them… It does what I want, but it wasn’t worth £99.” 41
Page 1 and 2: Research report: Are you really lis
Page 3 and 4: Foreword Foreword Access to radio i
Page 5 and 6: Executive summary 2. A telephone-ba
Page 7 and 8: Executive summary Comparison of sur
Page 9 and 10: Contents 1. Radio and blind and par
Page 11 and 12: Contents 6.5.2. Confidence with tec
Page 13 and 14: Contents 9. Priorities for accessib
Page 15 and 16: 1. Radio and blind and partially si
Page 17 and 18: 1. Radio and bind and partially sig
Page 19 and 20: 2. Aims and objectives: scope of wo
Page 21 and 22: 3. Methodology 3. Methodology To un
Page 23 and 24: 3. Methodology Table 3.1 DAB radio
Page 25 and 26: 3. Methodology volunteering for the
Page 27 and 28: 3. Methodology Participants with no
Page 29 and 30: 3. Methodology Data from the nation
Page 31 and 32: 3. Methodology Table 3.2. Short Pre
Page 33 and 34: 3. Methodology d. switching the rad
Page 35 and 36: 3. Methodology though none accepted
Page 37 and 38: 4. Structure of results chapters Ad
Page 39: 5. Setting the scene Persona 2: Mar
Page 43 and 44: 5. Setting the scene 5.2. Independe
Page 45 and 46: 5. Setting the scene had more oppor
Page 47 and 48: 5. Setting the scene The interviewe
Page 49 and 50: 5. Setting the scene 5.5. The meani
Page 51 and 52: 6. Core functional requirements ‘
Page 53 and 54: 6. Core functional requirements 6.2
Page 55 and 56: 6. Core functional requirements “
Page 57 and 58: 6. Core functional requirements who
Page 59 and 60: 6. Core functional requirements wer
Page 63 and 64: 6. Core functional requirements but
Page 69 and 70: 6. Core functional requirements “
Page 79 and 80: 7. Advanced functions cases, partic
Page 81 and 82: 7. Advanced functions 7.3. Sighted
Page 83 and 84: 7. Advanced functions button presse
Page 85 and 86: 7. Advanced functions 7.5. Equipmen
Page 87 and 88: 7. Advanced functions 7.6. Equipmen
Page 89 and 90: 8. Customer reaction to voice outpu
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8. Customer reaction to voice outpu
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9. Priorities for accessible and us
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10. Insights from DAB industry inte
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10. Insights from DAB industry inte
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11. Conclusions 11.1. Blind and par
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11. Conclusions 11.8. Industry cite
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12. Acknowledgements The authors wo
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14. Glossary of terms Audio Descrip
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Appendix A - Short Preference Surve
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Appendix B - Data tables Table AB5.
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